Translation has hired Chris Cereda, formerly executive creative director at Kirshenbaum Bond Senecal + Partners (KBS+P), to serve as chief creative officer, rounding out a management team put in place by Translation founder/CEO Steve Stoute which includes president Leann Leahy and chief strategy officer John Greene who both came aboard in 2011.
Cereda, who will start at Translation in mid-February, has spent the last three-and-a-half years at KBS+P where as exec creative director he worked on BMW, Diageo, Wendy’s, and Steak’n Shake, among other brands.
Prior to that, he spent seven years at McCann Erickson, rising from art director to associate creative director. During his McCann tenure, he worked on the MasterCard’s “Priceless” campaign as well as such accounts as MLB, Coke and Burger King. He also spent time at Tag Ideation, a unit of McCann dedicated to youth-based marketing, where he worked on the launch of Xbox in the U.S.
Translation has built momentum in recent months. At the end of last year, the agency won the highly coveted Bud Light business.
Oscar and Emmy-Winning Composer Kris Bowers Joins Barking Owl For Advertising, Branded Content
Music, audio post and sonic branding house Barking Owl has taken on exclusive representation of Oscar and Emmy-winning composer Kris Bowers for advertising and branded content.
Bowers’ recent film scores include The Wild Robot and Bob Marley: One Love, alongside acclaimed past works such as The Color Purple (2023), King Richard and Green Book. His contributions to television are equally impressive, with scores for hit series like Bridgerton, When They See Us, Dear White People, and his Daytime Emmy Award-winning score for The Snowy Day.
In addition to his work as a composer, Bowers is a visionary director. He recently took home the Academy Award for Best Documentary Short Subject for his directorial work on The Last Repair Shop. The emotionally touching short film spotlights four of the people responsible for repairing the musical instruments used by students in the Los Angeles Unified School District (LAUSD). The Last Repair Shop reflects the positive influence that musical instruments have on the youngsters who play them, and the adults in the LAUSD free repair service who keep them working and in tune.
Barking Owl CEO Kirkland Alexander Lynch said of Bowers, “His artistry, diversity of style and depth of storytelling bring an unparalleled edge to the work we create for global brands. His presence on our roster reflects our continued commitment to pushing the boundaries of sound and music in advertising.”
Johanna Cranitch, creative director, Barking Owl, added, “Kris first caught my attention when he released his record ‘Heroes + Misfits’ where he fused together his jazz sensibility with a deeply ingrained aptitude for melody, so beautifully.... Read More