Translation has hired Chris Cereda, formerly executive creative director at Kirshenbaum Bond Senecal + Partners (KBS+P), to serve as chief creative officer, rounding out a management team put in place by Translation founder/CEO Steve Stoute which includes president Leann Leahy and chief strategy officer John Greene who both came aboard in 2011.
Cereda, who will start at Translation in mid-February, has spent the last three-and-a-half years at KBS+P where as exec creative director he worked on BMW, Diageo, Wendy’s, and Steak’n Shake, among other brands.
Prior to that, he spent seven years at McCann Erickson, rising from art director to associate creative director. During his McCann tenure, he worked on the MasterCard’s “Priceless” campaign as well as such accounts as MLB, Coke and Burger King. He also spent time at Tag Ideation, a unit of McCann dedicated to youth-based marketing, where he worked on the launch of Xbox in the U.S.
Translation has built momentum in recent months. At the end of last year, the agency won the highly coveted Bud Light business.
Director Dag Johan Haugerud’s “Dreams (Sex Love)” Wins Top Prize At The Berlin Film Festival
A Norwegian film about love, desire and self-discovery won top honors at the 75th Berlin International Film Festival on Saturday.
A jury headed by American director Todd Haynes awarded the Golden Bear trophy to "Dreams (Sex Love)" by director Dag Johan Haugerud.
Haynes called it a "meditation on love" that "cuts you to the quick with its keen intelligence."
The film focuses on a teenager played by Ella Øverbyer, infatuated with her female French teacher, and the reactions of her mother and grandmother when they discover her private writings. It's the third part of a trilogy Haugerud has completed in the past year. "Sex" premiered at Berlin in 2024, and "Love" was screened at the 2024 Venice Film Festival.
The runner-up Silver Bear prize went to Brazilian director Gabriel Mascaro's dystopian drama "The Blue Trail." Argentine director Ivan Fund's rural saga "The Message" won the third-place Jury Prize.
The best director prize went to Huo Meng for "Living the Land," set in fast-changing 1990s China.
Rose Byrne was named best performer for her role as an overwhelmed mother in the Mary Bronstein-directed "If I Had Legs, I'd Kick You." Andrew Scott won the supporting performer trophy for playing composer Richard Rodgers in Richard Linklater's "Blue Moon."
The climax of the festival known as the Berlinale came on the eve of Germany's parliamentary elections after a campaign dominated by migration and the economy.
The national election is being held seven months early, after Chancellor Olaf Scholz's governing coalition collapsed in a dispute about how to revitalize the country's economy.
Efforts to curb migration have emerged as a central issue in the campaign — along with the question of how to handle the... Read More