Chris Beresford-Hill has been appointed president of advertising for Ogilvy North America. Alongside leading the advertising business, he will oversee the company’s creative product across Ogilvy’s offices in North America.
Beresford-Hill joins Ogilvy from TBWAChiatDay NY, where he was chief creative officer for four years, during which he led a resurgence of the agency that resulted in industry and cultural recognition, including winning the most creative awards in the agency’s history and growing the business. He was instrumental in bringing the Nissan account back to TBWA and reignited the agency’s relationship with Pepsi by winning the MTN Dew, MTN Dew RISE, Bubly, and Lay’s brands. Prior to TBWA he spent eight years as ECD at BBDO New York, steering some of the agency’s most iconic work.
Beresford-Hill has created multiple award-winning campaigns including Adidas’ “Billie Jean King Your Shoes,” Foot Locker’s “Approved,” Guinness’ “Wheelchair Basketball,” Mountain Dew’s “Major Melon,” Columbia Journalism Review’s “Fake News Stand” and “Covering Climate Now,” among many others. His breakthrough work helped Guinness become Clio Advertiser of the Year and Foot Locker reach its highest share price in history.
Devika Bulchandani, CEO of Ogilvy North America and global chairwoman of advertising, said, “Having someone like Chris join our team will help us ensure Ogilvy is always synonymous with the world’s most innovative, effective, and forward-thinking creative work. Chris has been a transformative creative force wherever he has applied his talents. He will be an incredible asset as we continue to strengthen our creative capabilities in North America and deliver greater creative impact for our clients.”
Beresford-Hill said: “There is a migration of creative talent heading to WPP, and the center of that creativity is forming at Ogilvy, and that kind of energy is irresistible. It’s a once in lifetime opportunity to get to work with Devika, Liz (global CCO Taylor), and the team in my capacity as a creative, as well as a business leader. I believe that if you truly want to drive impact, creativity must be at the center of the business, and that is Ogilvy’s mission.”
