As part of Cheil’s global expansion plan, Richard Newman joins the agency as Asia Pacific regional chief growth officer. He joins Cheil’s global growth team, which includes recent hires Cat Davis in London, as well as Wassim Daniel in Dubai, led by Lotta Malm-Hallqvist, Cheil’s global chief growth officer and global VP.
Newman joins from McCann Worldgroup Asia Pacific where he was regional chief marketing officer since 2011. Based out of Singapore, he will be responsible for implementing and honing regional growth strategies, as well as building a culture of collaboration across Cheil’s Global Network of companies including Cheil Worldwide, Iris Worldwide, Cheil Peng Tai, BMB, McKinney, and The Barbarian Group.
Newman reports to Aaron Lau, president of International and Malm-Hallqvist.
The Many Hires Jeremiah Wassom As Group Creative Director
Independent agency The Many has added Jeremiah Wassom as group creative director.
Wassom most recently worked a decade at Deutsch LA where, as SVP/creative director, he led the Taco Bell account and won new business for the agency. His agency past also includes AKQA and TBWAChiatDay. His creative work has touched the QSR, video games, automotive, fashion, and culture brand sectors. He also served eight years with the United States Marine Corps.
“Throughout his career, Jeremiah has helmed work that has not only made me personally jealous but has consistently pushed brands to show up in memorable and innovative ways,” said Josh Paialii, head of creative at The Many. “One look at his body of work and you will see his passion for storytelling and craft has raised the bar for entire categories, driving participation with many brands’ most loyal fans. Beyond being a world-class creative director and maker, Wassom is a proven team player and strategic thought leader. He’ll be a great addition to the leadership team at The Many working across all accounts. His role will be immediately felt as he guides and supports each of the creative leads in the department.”
A 20-year creative with agency, brand, and freelance experience, Wassom has forged a creative approach which focuses on crafting engaging connections rather than simply make ads. He sees the need for advertising to mean more, not simply do more.
The Many believes that true business growth is made possible by harnessing the power of participation and partners with brands to forge deeper connections with consumers, cultivate trust and loyalty, and maximize marketing spend and execution. The agency is built around a flexible model that offers a suite of capabilities, including... Read More