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    Cause & [Effect] adds creative director Gelsomino, art director Jernigan

    By SHOOTUpdated:No Comments548 Views
    NEW YORK --

    Creative studio Cause & [Effect] has added Emmy Award-winning creative director Anthony Gelsomino. The former VP/creative director of Nickelodeon Movies and On-Air Promotions joins Cause & [Effect] after a 20 -ear tenure with MTV Networks including MTV, VH1, Nickelodeon, Nick@Nite and TVLand. He has been the creative force behind various network rebrands, series launches and live award shows. He also collaborated closely with major motion picture studios, working with numerous celebrities including Robert Downey Jr., Johnny Depp, Anne Hathaway, Will Ferrell, Justin Timberlake and Beyonce.

    After working across a multitude of departments, he has created major promotional campaigns for such blockbuster films as Shrek 3 & 4, Dreamworks’ “Madagascar” franchise, “The Last Airbender,” “Rango,” “Sherlock Holmes” and Steven Spielberg’s “Indiana Jones And The Crystal Skull” and “TinTin.” Gelsomino also launched the promotion for “iCarly” with Miranda Cosgrove, “Victorious” with Victoria Justice and “Sam & Cat” with Ariana Grande. He also creatively executed entire campaigns for the Kid’s Choice Awards with Ben Stiller, Jack Black, Dwayne Johnson and Will Smith- for which his work earned him an Emmy for Outstanding Campaign Announcement.

    The hiring of Gelsomino will allow Cause & [Effect] to expand its in-house offerings to provide campaign expertise to all of its brand clients. His joining comes on the heels of the creative studio signing Emmy-winning art director Nick Jernigan who has crafted visuals for such clients as National Geographic, PBS, Discovery and Visa. After earning a degree in Visual Media with a concentration in Film from American University, he landed his first gig at National Geographic, where his work earned him four Emmy nominations and a 2005 win in “Outstanding Achievement in a Craft: Graphic and Artistic Design” for “Predators of War.” Prior to joining Cause & [Effect], he served as a VFX supervisor at Pixeldust Studios, earning his fifth Emmy nomination for the his imagery for the Discovery series “Apocalypse How?”

    Tags:Cause & [Effect]Cause + Effect



    Apple and Google Face UK Investigation Into Mobile Browser Dominance

    Saturday, November 23, 2024

    Apple and Google aren't giving consumers a genuine choice of mobile web browsers, a British watchdog said Friday in a report that recommends they face an investigation under new U.K. digital rules taking effect next year.

    The Competition and Markets Authority took aim at Apple, saying the iPhone maker's tactics hold back innovation by stopping rivals from giving users new features like faster webpage loading. Apple does this by restricting progressive web apps, which don't need to be downloaded from an app store and aren't subject to app store commissions, the report said.

    "This technology is not able to fully take off on iOS devices," the watchdog said in a provisional report on its investigation into mobile browsers that it opened after an initial study concluded that Apple and Google effectively have a chokehold on "mobile ecosystems."

    The CMA's report also found that Apple and Google manipulate the choices given to mobile phone users to make their own browsers "the clearest or easiest option."

    And it said that the a revenue-sharing deal between the two U.S. Big Tech companies "significantly reduces their financial incentives" to compete in mobile browsers on Apple's iOS operating system for iPhones.

    Both companies said they will "engage constructively" with the CMA.

    Apple said it disagreed with the findings and said it was concerned that the recommendations would undermine user privacy and security.

    Google said the openness of its Android mobile operating system "has helped to expand choice, reduce prices and democratize access to smartphones and apps" and that it's "committed to open platforms that empower consumers."

    It's the latest move by regulators on both sides of the Atlantic to crack down on the... Read More

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