Cara Brophy has come aboard Superprime as executive producer. Brophy is the second EP to join the company this year, following the addition of Charlotte Woodhead over the summer.
Brophy began her career at mcgarrybowen as the agency’s 10th hire. The company expanded from having one account and no designated office space to having a global presence, and with it Brophy’s experience grew to include producing jobs of all sizes and scopes across the world. She eventually became production manager under the tutelage of then head of production, Roseanne Horn. Brophy credits her ability to lead a creative, engaged, and collaborative team to being trained and mentored by the industry’s best. She honed her own leadership style along the way, characterizing it as a unique blend of resourcefulness, a sense of humor, and a passion for problem solving. She has produced for brands including Crayola, Kraft, Chase, Verizon Wireless, United Airlines, Staples, Lincoln, Staples, Central Park Conservancy, Intel, Lincoln Motor Company, General Mills, Afterpay, and Old Navy.
“Cara is the perfect addition to Superprime,” said Rebecca Skinner, managing director/EP of Superprime. “Her tremendous strategic approach to production is matched only by her creative eye and ability to facilitate collaboration, professionalism, and humanity.”
Brophy added, “Throughout my career, I’ve seized every opportunity to contribute to the evolution of companies, brands’ ideas, and artistry. Superprime has achieved the elusive X-factor, creating a space where the greatest influencers of our time collaborate with a top-notch production team and produce culture-shifting work.”
Changes Afoot For Cannes Lions 2025, Including Increasing Festival Access For Underserved Communities
The Cannes Lions International Festival of Creativity is putting plans in motion for its 72nd edition, set to take place from June 16-20, 2025 in Cannes, France. The Festival has announced that it will double funding to provide €2m (some $2,150,000) worth of complimentary passes to underrepresented talent and underserved communities through its Equity, Representation and Accessibility (ERA) Pass, returning for a second year.
Frank Starling, chief DEI officer, Lions, said the increased investment was “crucial to continue to drive progress for both Cannes Lions and the industry.” Starling added, “The ERA pass plays an important role in fostering a global representation of talent within the creative communications industry at Cannes Lions, and to date our funded opportunities have reached creatives in 46 countries globally. With the Festival being the destination for everyone in the business of creativity, we recognize the importance of creating equitable access to it, and this is why we’re prioritizing increased representation from the Global South to support a greater range of voices and perspectives from the region at the Festival.” Applications for the ERA pass are open now and close on December 5, 2025. More details can be found here.
With submissions into the Cannes Lions Awards opening on January 16, 2025, innovations to the Awards have also been announced today. Glass: The Lion for Change celebrates 10 years since its introduction. The Glass Lion was launched to champion work that used creativity to drive a shift towards more positive, progressive and gender-aware communication, and Marian Brannelly, global... Read More