Bicoastal Butter Music and Sound has opened its first European office, setting up a shop in Berlin’s bustling Potsdamer Strasse district. Named managing director of the Berlin operation is Marcus Nelson who joined Butter in 2012 as executive producer and opened its West Coast office.
Nelson is now joined in Berlin by Vienna, Austria-born creative director Jakob Rabitsch, who also relocated from Butter’s Venice, Calif. office. Building upon Butter’s international presence with composers hailing from Paris, Berlin, Austria and Holland, the opening of the Berlin office will further solidify the shop’s global aesthetic and reach. Recent work out of Butter Berlin includes a collaboration with Pharrell Williams and Saeed Barhoush at Sony ATV, as music partner on “Wir Zusammen,” the Refugee Integration Project, that launched on April 23, directed by Elliott Rauch at Stink Films, and produced by Julia Cramer at Jung von Matt in Berlin.
The move for Nelson was a natural choice, being half Berliner and fluent in German. A European expansion, in addition to its current offices in NYC and LA, allows Butter to have composers available to work on all jobs virtually around-the-clock, regardless of geo-location.
“Berlin and its energy is incredible; it really is the creative mecca of Europe, producing fearless ideas while managing to keep the sacred live work balance in check,” noted Nelson. “As we continue to lend sonic support through concepting, original composition, music supervision and V/O recording, we are grateful to be working with an abundance of creative people in the Currywurst capital of the world.”
Rabitsch grew up in a musical family in Vienna, soaking up the sonic skills of his father, renowned Austrian musician and producer Thomas Rabitsch. He began classical piano lessons at age 10 and attended the only music high school in the area. After high school he moved stateside to attend the prestigious Berklee College of Music as a scholarship student, graduating summa cum laude in 2016, majoring in Contemporary Songwriting and Production with a minor in Writing for TV and New Media. Following graduation, he moved to Los Angeles where he worked as an intern for legendary film composer James Newton Howard before joining Butter as a staff composer. With a broad range of musical endeavors under his belt, Rabitsch has provided scores and arrangements for Austrian TV, international advertisements, and has also performed with numerous artists and groups on three continents. He records and performs under the name Yakob and is a freelance producer and musician. Most recently, he worked on 6lack’s album “Free 6lack” (Interscope) as a writer, producer and instrumentalist on several tracks. The album reached No. 1 on the iTunes R&B/Soul album charts, as well as No. 8 on the R&B Billboard album charts.
Google Opens Its Defense In Antitrust Case Alleging Monopoly Over Online Ad Technology
Google opened its defense against allegations that it holds an illegal monopoly on online advertising technology Friday with witness testimony saying the industry is vastly more complex and competitive than portrayed by the federal government.
"The industry has been exceptionally fluid over the last 18 years," said Scott Sheffer, a vice president for global partnerships at Google, the company's first witness at its antitrust trial in federal court in Alexandria.
The Justice Department and a coalition of states contend that Google built and maintained an illegal monopoly over the technology that facilitates the buying and selling of online ads seen by consumers.
Google counters that the government's case improperly focuses on a narrow type of online ads — essentially the rectangular ones that appear on the top and on the right-hand side of a webpage. In its opening statement, Google's lawyers said the Supreme Court has warned judges against taking action when dealing with rapidly emerging technology like what Sheffer described because of the risk of error or unintended consequences.
Google says defining the market so narrowly ignores the competition it faces from social media companies, Amazon, streaming TV providers and others who offer advertisers the means to reach online consumers.
Justice Department lawyers called witnesses to testify for two weeks before resting their case Friday afternoon, detailing the ways that automated ad exchanges conduct auctions in a matter of milliseconds to determine which ads are placed in front of which consumers and how much they cost.
The department contends the auctions are finessed in subtle ways that benefit Google to the exclusion of would-be competitors and in ways that prevent... Read More