With Iowa and New Hampshire down and a number of additional primaries on the horizon, the presidential race is heating up. iSPOT focuses on how the candidates are using videos and this week’s iChat features Robert Millis, co-founder of Hudson Street Media, which produces Political Lunch, a daily webcast. Millis discusses how the candidates are using video and whether they’ll start buying video advertising.
Video highlights this week include Monroe Shocks and Struts’ Accepted, our iSPOT of the Week, a short film that focuses on the stopping power of the struts, which saves the day for a young squirrel whose acceptance at college is jeopardized by his careless street crossing; and Groundhog Duel, a four-part series for the Pennsylvania Tourist Office that focuses on the rivalry between the Groundhog and his Shadow to promote Pennsylvania tourism.
Last week we launched iInsight, our guest column, which will run once or more each month. Please contact us if you have an idea for a column topic. And be sure to contact us with any news and great broadband video ads from your companies.
Ken Liebeskind, iSPOT Senior Editor, kliebeskind@shootonline.com, 203-227-1699, ext.17 www.shootonline.com/go/ispot