Brian Smego has joined Dictionary Films, the integrated production arm of Cutters Studios, as managing director.
Most recently the executive producer for Framestore in Chicago, Smego earlier served as exec producer at Mill+ for five years. Prior to that, his 20-plus years spearheading groundbreaking production spanning all categories of media include nine years as director of integrated production at Y&R.
“Brian has a vast knowledge of the world of advertising production and a plethora of contacts and relationships in Chicago and across the entire industry,” said Craig Duncan, president/managing director, Cutters Studios. “He will be working closely with head of production Joe Kirkendall, sr. producer Cody McGuire, production manager Lilly Hanson, and our amazing directors to take Dictionary Films to the next level.”
Smego said, “Dictionary was one of the first production arms to emerge from a post house, and I know first-hand there are amazing talents here. Looking at the marketplace, I’ve seen how very rare it is to find a studio that can offer its clients such a high level of talent and service across all the varying disciplines of production, editorial, VFX and design, as well as audio. Having this kind of creative firepower at your disposal is an incredible asset.”
Smego continued, “I’m looking forward to working with Dictionary’s many gifted talents, and bolstering them. There will be an emphasis on adding more underrepresented and diverse talents in the near future.”
The Many Hires Jeremiah Wassom As Group Creative Director
Independent agency The Many has added Jeremiah Wassom as group creative director.
Wassom most recently worked a decade at Deutsch LA where, as SVP/creative director, he led the Taco Bell account and won new business for the agency. His agency past also includes AKQA and TBWAChiatDay. His creative work has touched the QSR, video games, automotive, fashion, and culture brand sectors. He also served eight years with the United States Marine Corps.
“Throughout his career, Jeremiah has helmed work that has not only made me personally jealous but has consistently pushed brands to show up in memorable and innovative ways,” said Josh Paialii, head of creative at The Many. “One look at his body of work and you will see his passion for storytelling and craft has raised the bar for entire categories, driving participation with many brands’ most loyal fans. Beyond being a world-class creative director and maker, Wassom is a proven team player and strategic thought leader. He’ll be a great addition to the leadership team at The Many working across all accounts. His role will be immediately felt as he guides and supports each of the creative leads in the department.”
A 20-year creative with agency, brand, and freelance experience, Wassom has forged a creative approach which focuses on crafting engaging connections rather than simply make ads. He sees the need for advertising to mean more, not simply do more.
The Many believes that true business growth is made possible by harnessing the power of participation and partners with brands to forge deeper connections with consumers, cultivate trust and loyalty, and maximize marketing spend and execution. The agency is built around a flexible model that offers a suite of capabilities, including... Read More