Company to additionally handle director Laerke Herthoni in U.K.
Biscuit Filmworks has signed director Daniel Warwick for representation in the U.S. and U.K. The company will also handle director Laerke Herthoni–who’s available in the U.S. market via Iconoclast–in the U.K. This marks Herthoni’s first U.K. representation.
Warwick was previously with Reset in the U.S. and Academy in the U.K. His notable credits include Smart’s “Yellow Car,” Mercedes-Benz’s “Chicken” and Das Handwerk’s “The Way of the Master,” which collectively earned recognition from the Cannes Lions, D&AD, Clio, Epica, and the Art Directors Club, among other competitions. Warwick deftly balances curated art direction with surreal comedy.
Herthoni is one of Scandanavia’s top talents, twice named as Sweden’s best director by the Roygalan awards competition and nominated as Europe’s best director at the Young Directors Awards. She is known for her strong narrative-driven spots, which blend intimacy with cinematic visuals for universally compelling stories. Her work such as Trygghansa’s “Don’t Drink and Dive,” Georg Jensen’s “You Can Never Be Too Much You,” and Volvo’s “A Peace of Little Mind” have earned multiple awards from top shows including Cannes Lions, The One Show, and the LIA Awards.
“Daniel and Laerke are accomplished filmmakers and storytellers, each with a unique visual style,” said Rupert Reynolds-MacLean, managing director, Biscuit UK. “Laerke is one of the most exciting young directors to emerge in the last few years; her mixture of car work and atmospheric narrative filmmaking is very impressive. Daniel is a perfect fit for Biscuit…Over the last few years he has firmly established himself as one of Europe’s preeminent comedy directors–he’s also one of the funniest people I’ve ever met.”
SCHROM x Yacht Club and Be Electric Studios Launch Electric XR for Virtual Production
SCHROM x Yacht Club, a full-service live-action, tabletop, and postproduction company, has teamed with Be Electric Studios, a soundstage, equipment rental, and virtual production company, to launch Electric XR, a virtual production collective.
Industry veteran Thomas Rossano will lead the new venture, which provides advanced virtual production solutions across multiple facilities. He brings over 25 years of experience in live-action, tabletop, postproduction and talent curation to enhance Electric XR’s offerings as a resource for brands and agencies, as well as other production companies in need of virtual production solutions. Additionally Rossano continues to serve as EP at XR New York (XR-NY), a role he’s held since December 2022. SCHROM x Yacht Club originally established XR-NY to help provide XR services for third-party rentals. While XR-NY will continue to function independently for SCHROM X Yacht Club, it now operates under the Electric XR umbrella.
Rossano’s expertise spans producing live-action commercials, branded content, interactive and experiential content. In addition to leading Electric XR, he holds responsibilities at SCHROM x Yacht Club which include driving business development, collaborating with sales reps and expanding the company’s creative talent network. Rossano’s career includes serving as an exec producer at Hungry Man for about 11 years, right from that company’s inception. He then went on to become a partner at Station Film where he also had a lengthy tenure. Later he was a partner at PRISM. Then after the pandemic hit, he became a freelance EP for nearly two years, looking into opportunities in virtual production, which led him to XR NY and now Electric XR. Over the years, he has produced high-profile... Read More