BETC Paris has brought six new creatives into the fold. They are sr. copywriter Alexis Benoit, sr. art director David Derouet, and a pair of teams: sr. creatives Axel Orliac and Laurent Dravet; and sr. copywriter Stephan Schwarz and sr. art director Jacques Decazes. They will work under the creative leadership of Stephane Xiberras, president and executive creative director.
Benoit had been at such shops as CLM BBDO, DDB Paris and Deutsch Los Angeles. At BETC he will team with sr. art director/creative director Eric Astorgue. Benoit’s work has been recognized at Cannes Lions (Gold), Clio Awards (Grand Prix) and D&AD (Yellow Pencils).
Derouet started his advertising career at Y&R Paris, before working at devarrieuxvillaret, BBDP&Fils, V/DDB Paris, and Australie. At BETC, David Derouet will be working alongside copywriter Adrian Skenderovic. His work was awarded at the Cannes Lions (Gold for Water Talks, Bronze for Abbe Pierre Foundation).
Orliac and Dravet have experience in several ad agencies, such as TBWA Paris, Leo Burnett Paris, CLM BDDO Paris, Publicis Conseil and Y&R Paris. Their work has earned more than 30 international prizes, including four awards at Cannes Lions.
Schwarz worked on the advertiser side for 15 years before moving into the agency arena at Change where he began his creative partnership with Decazes, who had sold his digital creative studio to the company. Schwarz and Decazes then moved to Herezie, before coming back to Change as digital creative heads.
Rom-Com Mainstay Hugh Grant Shifts To The Dark Side and He’s Never Been Happier
After some difficulties connecting to a Zoom, Hugh Grant eventually opts to just phone instead.
"Sorry about that," he apologizes. "Tech hell." Grant is no lover of technology. Smart phones, for example, he calls the "devil's tinderbox."
"I think they're killing us. I hate them," he says. "I go on long holidays from them, three or four days at at time. Marvelous."
Hell, and our proximity to it, is a not unrelated topic to Grant's new film, "Heretic." In it, two young Mormon missionaries (Chloe East, Sophie Thatcher) come knocking on a door they'll soon regret visiting. They're welcomed in by Mr. Reed (Grant), an initially charming man who tests their faith in theological debate, and then, in much worse things.
After decades in romantic comedies, Grant has spent the last few years playing narcissists, weirdos and murders, often to the greatest acclaim of his career. But in "Heretic," a horror thriller from A24, Grant's turn to the dark side reaches a new extreme. The actor who once charmingly stammered in "Four Weddings and a Funeral" and who danced to the Pointer Sisters in "Love Actually" is now doing heinous things to young people in a basement.
"It was a challenge," Grant says. "I think human beings need challenges. It makes your beer taste better in the evening if you've climbed a mountain. He was just so wonderfully (expletive)-up."
"Heretic," which opens in theaters Friday, is directed by Scott Beck and Bryan Woods, co-writers of "A Quiet Place." In Grant's hands, Mr. Reed is a divinely good baddie — a scholarly creep whose wry monologues pull from a wide range of references, including, fittingly, Radiohead's "Creep."
In an interview, Grant spoke about these and other facets of his character, his journey... Read More