How’s this for a misdirect? We see adult males jumping about like toddlers in large disposable diapers. For a moment, it seems like we’ve been placed in a time warp–or we’re in store for a warped time–as these guys act like babies prancing about the house, getting into all kinds of mischief. And the product supposedly being promoted in this strange spot is Comfeze disposable diapers.
The payoff comes when three of the gents are seated on the couch, watching TV–actually what appears on the screen is the famed scary scene from the movie Alien in which a grotesque alien monster emerges out of a person’s body.
Clearly it’s a good thing the guys were wearing absorbent diapers as the scene caused each to have a bit of a bladder accident.
A message reads, “Get scared more often” as song lyrics relate that “because of Comfeze, I can watch Scream TV,” a Canadian specialty television service dedicated to the thriller, suspense and horror genres.
Titled “Comfeze,” the Scream TV promo spot was directed by Craig Brownrigg of Radke Film Group, Toronto, for agency Zig, Toronto.
Scott Mackenzie exec produced for Radke with Ken Eggett serving as line producer. The DP was Glen Keenan.
Zig’s creative ensemble consisted of creative director/art director Stephen Leps, creative director/copywriter Aaron Starkman, creative director Martin Beauvais and producer Sharon Nelson.
Editor was John Evans of Panic & Bob, Toronto.
Netflix Series “The Leopard” Spots Classic Italian Novel, Remakes It As A Sumptuous Period Drama
"The Leopard," a new Netflix series, takes the classic Italian novel by Giuseppe Tomasi di Lampedusa and transforms it into a sumptuous period piece showing the struggles of the aristocracy in 19th-century Sicily, during tumultuous social upheavals as their way of life is crumbling around them.
Tom Shankland, who directs four of the eight episodes, had the courage to attempt his own version of what is one of the most popular films in Italian history. The 1963 movie "The Leopard," directed by Luchino Visconti, starring Burt Lancaster, Alain Delon and Claudia Cardinale, won the Palme d'Or in Cannes.
One Italian critic said that it would be the equivalent of a director in the United States taking "Gone with the Wind" and turning it into a series, but Shankland wasn't the least bit intimidated.
He said that he didn't think of anything other than his own passion for the project, which grew out of his love of the book. His father was a university professor of Italian literature in England, and as a child, he loved the book and traveling to Sicily with his family.
The book tells the story of Don Fabrizio Corbera, the Prince of Salina, a tall, handsome, wealthy aristocrat who owns palaces and land across Sicily.
His comfortable world is shaken with the invasion of Sicily in 1860 by Giuseppe Garibaldi, who was to overthrow the Bourbon king in Naples and bring about the Unification of Italy.
The prince's family leads an opulent life in their magnificent palaces with servants and peasants kowtowing to their every need. They spend their time at opulent banquets and lavish balls with their fellow aristocrats.
Shankland has made the series into a visual feast with tables heaped with food, elaborate gardens and sensuous costumes.... Read More