This animated spot dips us into the drink as a voiceover relates that oceans, rivers and lakes might seem like vast sources of H2O but the reality is that they’re 97.5 percent salt water and only 2.5 percent fresh water.
The camera takes us deep into the body of water, revealing fish and other forms of life. Next we’re lakeside where flora and fauna are in abundance as we hear about Royal Bank of Canada’s (RBC) funding of its Blue Water Project designed to develop new sources of fresh water which is essential to life.
A parting message on screen urges us to “Protect Water,” accompanied by the website address rbc.com/bluewater.
Convert directed the :60 via The Ebeling Group, New York, for BBDO Toronto. The Ebeling Group/Convert team included creative director Rich Scurry, executive producer Mick Ebeling and producer Amy Fahl. Animators were Karolina Sobecka, Joshua Harvey and Scurry. The latter additionally served in a design capacity with designer/illustrator Jon Klassen.
The creative ensemble from BBDO Toronto included creative director Linda Carte, copywriter Rachel Abrams and producer Megan Flett.
Supreme Court Seems Likely To Uphold A Law That Could Force TikTok To Shut Down On Jan. 19
The Supreme Court on Friday seemed likely to uphold a law that would ban TikTok in the United States beginning Jan. 19 unless the popular social media program is sold by its China-based parent company.
Hearing arguments in a momentous clash of free speech and national security concerns, the justices seemed persuaded by arguments that the national security threat posed by the company's connections to China override concerns about restricting the speech either of TikTok or its 170 million users in the United States.
Early in arguments that lasted more than two and a half hours, Chief Justice John Roberts identified his main concern: TikTok's ownership by China-based ByteDance and the parent company's requirement to cooperate with the Chinese government's intelligence operations.
If left in place, the law passed by bipartisan majorities in Congress and signed by President Joe Biden in April will require TikTok to "go dark" on Jan. 19, lawyer Noel Francisco told the justices on behalf of TikTok.
At the very least, Francisco urged, the justices should enter a temporary pause that would allow TikTok to keep operating. "We might be in a different world again" after President-elect Donald Trump takes office on Jan. 20. Trump, who has 14.7 million followers on TikTok, also has called for the deadline to be pushed back to give him time to negotiate a "political resolution." Francisco served as Trump's solicitor general in his first presidential term.
But it was not clear whether any justices would choose such a course. And only Justice Neil Gorsuch sounded like he would side with TikTok to find that the ban violates the Constitution.
Gorsuch labeled arguments advanced by the Biden administration' in defense of the law a... Read More