Think of those female models on long-running TV game show The Price Is Right as they stand by and frame, if not romance, such prizes as automobiles, hot tubs and side-by-side refrigerator/freezers.
Now picture those same-style models accompanying regular people in everyday life. We see one model next to a window washer, her arms extending toward the worker. Also in the picture is another woman who’s smoking sans a game show model.
In the subsequent scene, a game show model is on a lift with a construction worker. Other models escort people off of and onto a stopped bus.
We see models standing next to a seated couple at an outdoor Cafรง. Another model walks off with a waitress. At a nearby table, there’s no model accompaniment for a restaurant patron who is smoking.
Next, there’s a model for each family member who gets out of a parked minivan. Ditto for an executive outside an office building–but not for a nearby smoker.
A voiceover explains, “Maybe if nonsmokers were easier to spot, we’d all recognize that the fact is that nearly 80 percent of us don’t smoke.”
As we see models alongside pedestrians in a teeming city street intersection, a super appears that reads, “Debunkify more myths.” The voiceover relates, “Everybody smokes–not quite.”
An end tag is written across the closed back doors of a van: Debunkify.com, sponsored by the Ohio Tobacco Prevention Foundation.
Titled “Game Show Models,” the spot was directed by Vance Malone via bicoastal/international Hungry Man for Cincinnati agency Northlich. Malone recently came aboard Hungry Man, having earlier been at Food Chain Films, Portland, Ore.
Stephen Orent and Tom Rossano executive produced for Hungry Man, with Caroline Gibney serving as head of production and John Marx as line producer. The DP was Marc Greenfield.
The agency team consisted of art directors Carey McGuire and Carey Warman, copywriter Jeff Warman and producer Diane Frederick.
Offline/online editor and visual effects artist was Tate Webb of Red Echo Post, Cincinnati. Colorist was Lynette Duensing of Filmworkers Club, Chicago. Audio post mixer/sound designer was Jay Petach of Sound Images, Cincinnati.
The End of The “Rust” Criminal Case Against Alec Baldwin May Unlock A Civil Lawsuit
The conclusion of a criminal case against Alec Baldwin in the fatal shooting of a cinematographer clears the way for a related civil lawsuit by relatives of the deceased woman and efforts to depose the actor under oath, attorneys for plaintiffs in the civil suit said Tuesday.
At a news conference in Los Angeles, victims' rights attorney Gloria Allred said that the parents and younger sister of deceased cinematographer Halyna Hutchins were disappointed that prosecutors won't appeal the dismissal of an involuntary manslaughter charge against Baldwin. The criminal charge against Baldwin was dismissed halfway through trial in July on allegations that police and prosecutors withheld evidence from the defense.
Hutchins died shortly after being wounded during a rehearsal in the movie "Rust" in October 2021 at a film-set ranch on the outskirts of Santa Fe, New Mexico.
Baldwin, the lead actor and coproducer, was pointing a pistol at Hutchins when it discharged, killing Hutchins and wounding director Joel Souza. Baldwin has said he pulled back the hammer โ but not the trigger โ and the revolver fired.
Allred said Hutchins' relatives are determined to pursue damages and compensation from Baldwin and "Rust" producers in New Mexico civil court, and want Baldwin to answer questions under oath in the proceedings. Hutchins' widower and son previously reached a separate legal settlement.
"With the withdrawal that was made public yesterday, we are now able to proceed with our civil case," Allred said. "Clearly, the rights of Alec Baldwin were protected, but the due process rights of the victims โ Halyna Hutchins and her parents and her sister โ were violated."
Allred said she's ready to prove that Hutchins had a close relationship... Read More