Ah, ’tis the season for merriment and good will towards others.
Well, not quite–especially when it comes to hunting down bargains and coveted gifts come Xmas time.
This spot starts with a man opening the front doors to a department store. As soon as he turns the key, it’s as if the floodgates have opened with all of humanity pouring through the entrance, trampling the poor storekeeper in the process. His eyeglasses lay shattered next to his laid out body.
Once inside the store, shoppers are scurrying about in a frenzy, resorting to almost anything to get their hands on the merchandise they desire. A woman reaches for snow boots, only to have a shopping cart submarine her out of the picture, enabling another lass to grab the boots.
Similar aggressive behavior is evident most everywhere. For example, though she’s not as spry as she used to be, an elderly lady uses her cane to trip up a young man, separating him for a box he had been holding, which she in turn plans to scoop up for herself.
Outside the store and away from the fray, we see a woman peacefully and safely doing her gift buying, choosing from several New York Lottery game tickets (Polar Pairs, Surprize Package). Indeed the lotto not only has a big payoff (up to $750,000 in some games for the grand prize), but you don’t have to risk your neck to find the proper gift.
“Holiday Shopping” was directed by David Horowitz of Rock Fight, Hollywood, for DDB Worldwide, New York. Ross Richards was the DP.
The DDB team consisted of executive creative director Lee Garfinkel, art director Rich Sharp, copywriter Scott Grayson and producer Teri Altman.
Editor was Clayton Hemmert of Crew Cuts, New York.
Review: Director Jon M. Chu’s “Wicked”
It's the ultimate celebrity redemption tour, two decades in the making. In the annals of pop culture, few characters have undergone an image makeover quite like the Wicked Witch of the West.
Oh, she may have been vengeful and scary in "The Wizard of Oz." But something changed — like, REALLY changed — on the way from the yellow brick road to the Great White Way. Since 2003, crowds have packed nightly into "Wicked" at Broadway's Gershwin Theatre to cheer as the green-skinned, misunderstood Elphaba rises up on her broomstick to belt "Defying Gravity," that enduring girl-power anthem.
How many people have seen "Wicked"? Rudimentary math suggests more than 15 million on Broadway alone. And now we have "Wicked" the movie, director Jon M. Chu's lavish, faithful, impeccably crafted (and nearly three-hour) ode to this origin story of Elphaba and her (eventual) bestie — Glinda, the very good and very blonde. Welcome to Hollywood, ladies.
Before we get to what this movie does well (Those big numbers! Those costumes!), just a couple thornier issues to ponder. Will this "Wicked," powered by a soulful Cynthia Erivo (owner of one of the best singing voices on the planet) and a sprightly, comedic, hair-tossing Ariana Grande, turn even musical theater haters into lovers?
Tricky question. Some people just don't buy into the musical thing, and they should be allowed to live freely amongst us. But if people breaking into song delights rather than flummoxes you, if elaborate dance numbers in village squares and fantastical nightclubs and emerald-hued cities make perfect sense to you, and especially if you already love "Wicked," well then, you will likely love this film. If it feels like they made the best "Wicked" movie money could buy — well, it's... Read More