In this parody of an American travel show profiling the sites and attractions of South Africa, the host makes assorted mistakes and shares erroneous information as he makes his way through–or more accurately, bungles about–the country. There’s one scene for example where he inadvertently brushes his sandwich against ancient cave hieroglyphics. In another scene he butchers the pronunciation of a province repeatedly even after being told twice by a local how to properly say it.
A voiceover intervenes with a call to locals–who know the country–to travel about South Africa, “They’re exploring our country. Why don’t you?” An end tag contains the website address and a toll-free number for Kulula, a low cost airline in South Africa.
“American” is one of three travel show takeoffs–the other two spots centering on ill informed hosts of tourist tip programs in Japan and Sweden. Their common bond is that they are all embarrassingly ignorant of South Africa. All three commercials were directed by Anton Visser of Velocity Films, Cape Town and Johannesburg, for agency King James, Cape Town.
The agency ensemble consisted of executive creative director Alastair King, art director Greg Cameron, creative head/copywriter Paige Nick and producer Sam Kelly.
Prenneven Govender produced for Velocity. The DP was Michael Cleary.
Editor was James Hosking of Left Post Production, Cape Town.
Nominees Unveiled For Cinema Audio Society’s 61st Annual Awards
The Cinema Audio Society has unveiled its nominees in seven categories for the 61st Annual CAS Awards for Outstanding Achievement in Sound Mixing 2024.
The 61st CAS Awards will be held on Saturday, February 22, at the Beverly Hilton.
Nominated in the live action motion picture category were the audio teams behind A Complete Unknown, Deadpool & Wolverine, Dune: Part Two, Gladiator II and Wicked.
Animated motion picture nominees were the sound ensembles behind Inside Out 2, Moana 2, Mufasa: The Lion King, The Wild Robot and Wallace & Gromit: Vengeance Most Fowl.
As previously announced, multi-award-winning sound mixer Tod A. Maitland CAS (A Complete Unknown, West Side Story, Joker), will be honored with the CAS Career Achievement Award. In addition, visionary filmmaker Denis Villeneuve (Dune: Part Two, Blade Runner 2049, Arrival) will receive the Cinema Audio Society’s Filmmaker Award.
The CAS Award nominees highlight the outstanding contributions of sound mixers, recognizing excellence in the specialized craft of sound mixing for both film and television. Each year, accomplished CAS members—who possess extensive expertise in the art and science of sound—carefully review hundreds of projects to ensure the nominees truly reflect excellence in sound mixing in Motion Picture and Television entertainment.
“2024 was a year of remarkable achievements in the sound community, with exceptional talent on display across every category,” said CAS president Peter Kurland. “The innovation and artistry of these sound mixers continue to elevate the craft, and the upcoming awards will be a celebration of the outstanding contributions made this year. Congratulations to... Read More