A man walks in the middle of a farm, bends down and scoops up with his hands a pile of some fresh sloppy animal dung. Next, he’s rolling the dung, again with his bare hands, into a rod-like shape. He puts the fecal creation in a kiln and removes it after it’s sufficiently hardened.
He then hollows out the rod at his workshop station, and then uses an industrial drill to punch some well-placed holes into its body.
Next, we see his creative vision as the rod has become a makeshift flute, on which he plays an appealing rendition of, “We wish you a Merry Christmas and a Happy New Year.”
His instrumental solo is punctuated by a message on screen which reads, “We can make anything sound good,” followed by the logo for Vancouver, B.C.-based music and sound house KOKO Productions.
This over-the-top promo was conceived by a creative team at DDB Canada, Vancouver, which included creative directors Dean Lee and Cosmo Campbell, associate creative director/copywriter/art director Daryl Gardiner, copywriter/art director Amina Halim and producer Sue Bell.
Director was Joe LaFleur of Transmission Inc.
Apple and Google Face UK Investigation Into Mobile Browser Dominance
Apple and Google aren't giving consumers a genuine choice of mobile web browsers, a British watchdog said Friday in a report that recommends they face an investigation under new U.K. digital rules taking effect next year.
The Competition and Markets Authority took aim at Apple, saying the iPhone maker's tactics hold back innovation by stopping rivals from giving users new features like faster webpage loading. Apple does this by restricting progressive web apps, which don't need to be downloaded from an app store and aren't subject to app store commissions, the report said.
"This technology is not able to fully take off on iOS devices," the watchdog said in a provisional report on its investigation into mobile browsers that it opened after an initial study concluded that Apple and Google effectively have a chokehold on "mobile ecosystems."
The CMA's report also found that Apple and Google manipulate the choices given to mobile phone users to make their own browsers "the clearest or easiest option."
And it said that the a revenue-sharing deal between the two U.S. Big Tech companies "significantly reduces their financial incentives" to compete in mobile browsers on Apple's iOS operating system for iPhones.
Both companies said they will "engage constructively" with the CMA.
Apple said it disagreed with the findings and said it was concerned that the recommendations would undermine user privacy and security.
Google said the openness of its Android mobile operating system "has helped to expand choice, reduce prices and democratize access to smartphones and apps" and that it's "committed to open platforms that empower consumers."
It's the latest move by regulators on both sides of the Atlantic to crack down on the... Read More