This spot introduces us to Dick in “see Dick run” remedial schoolbook fashion. We are informed that Dick spent way too much on his automobile insurance and “doesn’t have a nickel for the little things in life.”
As a result, we see Dick reusing dental floss, pouring milk from his cereal bowl back into the milk carton, washing his dishes and boxer shorts at the same time in the kitchen sink and buzz-sawing toilet paper rolls in half to get as many wipes as possible.
A voiceover advises that if Dick were smart he’d do what 20,000 drivers do every month–switch their insurance coverage to Eastwood, saving unnecessary expense. The v.o.’s parting shot: “Don’t be a Dick.”
The spot was directed by Theodore Melfi of Santa Monica-headquartered GARTNER for Ideaology Advertising, Marina del Rey, Calif.
Rich Carter and Don Block executive produced for GARTNER, with Sean Hobbs serving as producer. The DP was Mateo Londono.
The Ideaology team consisted of creative director/art director Dino Santilli, copywriter Cary Sacks and producer Janine Carlson.
Editor was Frank Effron of bicoastal Cut+Run, who also served as audio post mixer on the job. Colorist was Shannon Koczera of Match Frame, Burbank.
Principal actor was Richie Gibbs.
Trump Asks Supreme Court To Delay TikTok Ban
President-elect Donald Trump asked the Supreme Court on Friday to pause the potential TikTok ban from going into effect until his administration can pursue a "political resolution" to the issue.
The request came as TikTok and the Biden administration filed opposing briefs to the court, in which the company argued the court should strike down a law that could ban the platform by Jan. 19 while the government emphasized its position that the statute is needed to eliminate a national security risk.
"President Trump takes no position on the underlying merits of this dispute. Instead, he respectfully requests that the Court consider staying the Act's deadline for divestment of January 19, 2025, while it considers the merits of this case," said Trump's amicus brief, which supported neither party in the case and was written by D. John Sauer, Trump's choice for solicitor general.
The argument submitted to the court is the latest example of Trump inserting himself in national issues before he takes office. The Republican president-elect has already begun negotiating with other countries over his plans to impose tariffs, and he intervened earlier this month in a plan to fund the federal government, calling for a bipartisan plan to be rejected and sending Republicans back to the negotiating table.
He has been holding meetings with foreign leaders and business officials at his Mar-a-Lago club in Florida while he assembles his administration, including a meeting last week with TikTok CEO Shou Chew.
Trump has reversed his position on the popular app, having tried to ban it during his first term in office over national security concerns. He joined the TikTok during his 2024 presidential campaign and his team used it to connect with younger... Read More