A young, clean-cut looking man washes up in a public bathroom. As he stands in front of the sink, looking into the mirror, graphics appear–first in reverse as if a mirror image and then righted so we can easily read the messages.
The succession of supered messages that appear next to the guy on screen read: “You wouldn’t jump off a roof.”/”You wouldn’t say racial slurs”/”You wouldn’t run from the cops.”/”You wouldn’t hurt your girlfriend.”
Then the next message has a jarring impact “But he would.” The other “he” is the guy in the mirror staring back at him. This mirrored persona is wild, raucous, offensive and out of control.
A final message then appears on screen: “Control your drinking. Control your other you.”
This Clemson University spot urging its students to refrain from drinking or at least drink responsibly was developed on a pro-bono basis by Greenville, S.C.-based agency Erwin-Penland.
The spot is one of three directed, shot and edited by Doug Olney of Tallboy Films, New York.
The Erwin-Penland team consisted of creative director Andy Mendelsohn, copywriter Karen Walker, art director Jason Smith and producer Jane Cashin.
Supreme Court Seems Likely To Uphold A Law That Could Force TikTok To Shut Down On Jan. 19
The Supreme Court on Friday seemed likely to uphold a law that would ban TikTok in the United States beginning Jan. 19 unless the popular social media program is sold by its China-based parent company.
Hearing arguments in a momentous clash of free speech and national security concerns, the justices seemed persuaded by arguments that the national security threat posed by the company's connections to China override concerns about restricting the speech either of TikTok or its 170 million users in the United States.
Early in arguments that lasted more than two and a half hours, Chief Justice John Roberts identified his main concern: TikTok's ownership by China-based ByteDance and the parent company's requirement to cooperate with the Chinese government's intelligence operations.
If left in place, the law passed by bipartisan majorities in Congress and signed by President Joe Biden in April will require TikTok to "go dark" on Jan. 19, lawyer Noel Francisco told the justices on behalf of TikTok.
At the very least, Francisco urged, the justices should enter a temporary pause that would allow TikTok to keep operating. "We might be in a different world again" after President-elect Donald Trump takes office on Jan. 20. Trump, who has 14.7 million followers on TikTok, also has called for the deadline to be pushed back to give him time to negotiate a "political resolution." Francisco served as Trump's solicitor general in his first presidential term.
But it was not clear whether any justices would choose such a course. And only Justice Neil Gorsuch sounded like he would side with TikTok to find that the ban violates the Constitution.
Gorsuch labeled arguments advanced by the Biden administration' in defense of the law a... Read More