Soccer superstar Cristiano Ronaldo is seen driving a car through harsh conditions–extreme cold, heat, rain and so on–juxtaposed with images of his being in different stadiums competing under the same circumstances.
He notes that “people expect the best performance under extreme conditions.” That’s why he’s prepared not just on the field but behind in the wheel. For the latter, he makes sure to use Castrol Motor Oil.
The spot was directed by Ian Gabriel of Giant Films, Cape Town, South Africa, for Ogilvy & Mather, Cape Town. (Gabriel is repped stateside by Los Angeles-based Notorious.
The tie-in with Ronaldo takes on added significance in that South Africa is the host nation for the Soccer World Cup in 2010.
The core Ogilvy creative team consisted of art director Alexi McCarthy and writer Jake Bester.
Cindy Gabriel exec produced for Giant Films, with Kirsten Clarence serving as producer. Vicci Turpin was the DP.
Editor was Ricky Boyd of Deliverance, Cape Town.
The ensemble of talent from The Mill, London, included lead Flame artist Ben Turner, Flame artist Jonathan Box, Shake artist Rod Norman, lead 3D artist Rob Holmes, colorist Adam Scott and producers Kate Stenhouse and Matt Williams.
Music composer was Theo Crous of Bellville Studios Cape Town. Audio post mixer was Arnold Vermaak of B&S Studios, Cape Town.
Netflix Series “The Leopard” Spots Classic Italian Novel, Remakes It As A Sumptuous Period Drama
"The Leopard," a new Netflix series, takes the classic Italian novel by Giuseppe Tomasi di Lampedusa and transforms it into a sumptuous period piece showing the struggles of the aristocracy in 19th-century Sicily, during tumultuous social upheavals as their way of life is crumbling around them.
Tom Shankland, who directs four of the eight episodes, had the courage to attempt his own version of what is one of the most popular films in Italian history. The 1963 movie "The Leopard," directed by Luchino Visconti, starring Burt Lancaster, Alain Delon and Claudia Cardinale, won the Palme d'Or in Cannes.
One Italian critic said that it would be the equivalent of a director in the United States taking "Gone with the Wind" and turning it into a series, but Shankland wasn't the least bit intimidated.
He said that he didn't think of anything other than his own passion for the project, which grew out of his love of the book. His father was a university professor of Italian literature in England, and as a child, he loved the book and traveling to Sicily with his family.
The book tells the story of Don Fabrizio Corbera, the Prince of Salina, a tall, handsome, wealthy aristocrat who owns palaces and land across Sicily.
His comfortable world is shaken with the invasion of Sicily in 1860 by Giuseppe Garibaldi, who was to overthrow the Bourbon king in Naples and bring about the Unification of Italy.
The prince's family leads an opulent life in their magnificent palaces with servants and peasants kowtowing to their every need. They spend their time at opulent banquets and lavish balls with their fellow aristocrats.
Shankland has made the series into a visual feast with tables heaped with food, elaborate gardens and sensuous costumes.... Read More