CLIENT
Yahoo! en Español Personals con Telemundo.
PRODUCTION CO.
Mojo@A Band Apart, Los Angeles.
Leonardo Ricagni, director; Jose Maria Ciganda, DP; Nicolas Aznarez, executive producer. Shot on location in Montevideo, Urugary.
Mojo Film, Montevideo.
Juan Carlos Lamboglia, line producer.
AGENCY
Euro RSCG Latino, New York.
Raul Piña, creative director/art director; Victor Zeiris, senior copywriter; Michele Kushner, producer.
EDITORIAL
Berwyn Editorial, New York.
Jeff Ferruzzo, editor; David Madden, assistant editor; Patricia Flannigan, executive producer; Amy Selwocki, producer.
POST
Berwyn Editorial.
Bridge Fullan and Charlie Tang, online editors.
Company 3, New York.
Tim Masick, colorist; Luana Ayres, producer.
AUDIO POST
Berwyn Editorial.
David Browning, engineer.
MUSIC
JSM, New York.
Jimmy Hamed, composer, "Hola"; John Sneider, composer, "Adios"; Joel Simon, executive producer; Marc Algranti, producer.
THE SPOTS
"Hola" (:60) and "Adios" (:30) show the funny side of meeting a possible online soulmate in the flesh. The two spots reveal the pre-to-post anxiety of several couples on first dates, each featuring only the single words "hola" and "adios." "Hola" features some amusing and human situations (practicing dancing in front of a mirror, checking one’s breath), while "Adios" shows whether the relationship worked or not.
Spots broke in February.
