Kevin Roddy, chief creative officer of BBH, New York, will serve as the judging chair for the 2010 Next Awards, a featured presentation of the AICP Show. The Next Awards honor outstanding multidimensional brand promotions in the moving image. The categories honored include: Integrated Campaign; Viral/Web Film; Experiential; Website/Microsite; and Product Integration, the latter of which is being introduced this year.
The Next Awards are the featured morning presentation of the Show, and debut on June 8 at The Museum of Modern Art (MoMA) in New York. The event is unlike any other awards show presentation. Highly interactive, the program includes short films of the Next judges offering insight and explanation of the winning entries, panel discussions, and presentations by the winners of the Integrated Campaign category outlining the creative technique and strategy behind each piece. Roddy will as the emcee during the event.
The work recognized in the Next categories is decided solely by the judging panel, whose names will be released soon. “Chairing the Next Awards is a huge honor,” said Roddy. “Since the event began in 2007, I’ve admired the AICP’s commitment to honoring breakthrough work. Each year it’s grown to encompass more of what the future is all about.”
“The Next Awards reward the most forward-thinking and ground-breaking work in marketing communications–Kevin’s background and experience make him the perfect choice to chair the judging jury, and to present the honors at The Next Awards,” said Matt Miller, president/CEO of the Association of Independent Commercial Producers. “Kevin and BBH are at the forefront of creating engaging experiences for viewers — he brings a unique understanding to these evolving categories.”
The overall AICP Show–including the evening gala–premieres June 8 at MoMA, under the direction of T.K. Knowles, chairman of the 2010 AICP Show, The Art & Technique of the American Commercial. Knowles is executive producer/managing director of Bob Industries. The Show recognizes the achievements in the artistry of commercial filmmaking.
All moving image advertising and marketing messages are eligible for entry, regardless of the media in which they appear. The call for entries is now open, with two deadlines: February 26 (for work airing February 23, 2009-February 7, 2010) and March 12 (for work airing February 8, 2010-March 7, 2010).
Jennifer Kent On Why Her Feature Directing Debut, “The Babadook,” Continues To Haunt Us
"The Babadook," when it was released 10 years ago, didn't seem to portend a cultural sensation.
It was the first film by a little-known Australian filmmaker, Jennifer Kent. It had that strange name. On opening weekend, it played in two theaters.
But with time, the long shadows of "The Babadook" continued to envelop moviegoers. Its rerelease this weekend in theaters, a decade later, is less of a reminder of a sleeper 2014 indie hit than it is a chance to revisit a horror milestone that continues to cast a dark spell.
Not many small-budget, first-feature films can be fairly said to have shifted cinema but Kent's directorial debut may be one of them. It was at the nexus of that much-debated term "elevated horror." But regardless of that label, it helped kicked off a wave of challenging, filmmaker-driven genre movies like "It Follows," "Get Out" and "Hereditary."
Kent, 55, has watched all of this — and those many "Babadook" memes — unfold over the years with a mix of elation and confusion. Her film was inspired in part by the death of her father, and its horror elements likewise arise out of the suppression of emotions. A single mother (Essie Davis) is struggling with raising her young son (Noah Wiseman) years after the tragic death of her husband. A figure from a pop-up children's book begins to appear. As things grow more intense, his name is drawn out in three chilling syllables — "Bah-Bah-Doooook" — an incantation of unprocessed grief.
Kent recently spoke from her native Australia to reflect on the origins and continuing life of "The Babadook."
Q: Given that you didn't set out to in any way "change" horror, how have you regarded the unique afterlife of "The... Read More