At the end of The Wizard of Oz, Dorothy, played by Judy Garland, wakes up from her colorful experience with witches, munchkins and flying monkeys to find herself back in her black-and-white world, where she is surrounded by loved ones like Auntie Em. In a black-and-white spot that broke after midnight on New Year’s Eve, Dorothy wakes up to find Yellow, Red, Green and Blue, the ubiquitous M&M’s characters featured here in the same dull shades as the rest of the scene, at her bedside.
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CLIENT
Mars Incorporated/M&M’s.
PRODUCTION CO.
Topix, Toronto.
Chris Johnson, director of animation; Sean Montgomery and Matt Crook-shank, animators; Marcin Porebski, matte painter; Reevan McKay, technical director; Charlie McKenna, character technical director; Dominik Bochenski, Inferno artist; Kyle Sim, Inferno assistant/typography; Diana D’Amelio, senior producer; Chris Wallace and Sylvain Taillon, executive producers.
AGENCY
BBDO New York.
Ted Sann, chief creative officer; Char-lie Miesmer, senior executive creative director; Steve Rutter, creative director/art director; Susan Credle, creative director/copywriter; David DiRienz, associate creative direct-or/art director/copywriter; Becky Friedman, producer; Melissa Chester, music producer.
STOCK FOOTAGE
Turner Entertainment Group, Atlanta.
EDITORIAL
Relish, Toronto.
Alison Gordon, editor; David Stul-berg, assistant editor; Kate Bate, executive producer.
POST
Buzz, New York.
Peter Flack, Henry artist; John Loughlin, assistant Henry artist.
AUDIO POST
Buzz.
Michael Marinelli, mixer.
MUSIC
David Horowitz Music Associates (DHMA), New York.
David Horowitz, composer.
