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    A Band Apart Travels With Greyhound

    By SHOOT StaffUpdated:No Comments1525 Views
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    CLIENT

    Greyhound Lines.

    PRODUCTION CO.

    A Band Apart, Los Angeles.

    Scott Gillen, director; Rebecca Baehler, DP; Jeff Armstrong, executive producer; Doug Meyer, producer. Shot on location in Oakland, Livermore and Half Moon Bay, Calif.

    AGENCY

    PGC Advertising, Dallas.

    David Allen, creative director; Derek Sholeen, associate creative director; Jimmy Flores, associate creative director/copywriter; James Logan, art director; Kathryn Garner, producer.

    EDITORIAL

    Moving Pictures Editorial, Dallas.

    Chad Kopec, editor.

    POST/VISUAL EFFECTS

    Moving Pictures Editorial.

    Bill Litner, online editor/visual effects artist.

    Company 3, Santa Monica.

    Steve Rodriguez, colorist.

    AUDIO POST

    Moving Pictures Editorial.

    Travis Porter, mixer/engineer.

    MUSIC

    The Artist Factory, Atlanta.

    Devine Evans, Carmen Liana and Redeyes, composers.

    THE SPOTS

    Set to a hip-hop track, two :30s—"Girlfriends" and "Mom and Child"—tout the value of Greyhound’s "super friendly fares." Buses are shown transporting passengers through a variety of settings: along the shore, to the countryside, over bridges and through towns. Whether it’s mom’s home cooking, a best friend’s wedding, visiting a newborn niece or the grandparents, the spots inform viewers, "Now you can get there for a lot less than you think." The tag: "Go Greyhound and leave the driving to us."

    Spots broke in June.

    Category:ScreenWork



    Influx of Talent At DAVID New York Includes The Creative Director Duo Of Erin Evon and Jason Burke

    Monday, November 25, 2024

    Global creative agency DAVID has made seven creative hires in its New York office. Coming aboard are the creative director duo of Erin Evon and Jason Burke; associate creative directors Kelsey Miller, Tori Mortenson and Maris DiTullio; sr. copywriter Adam Goffstein; and sr. art director Victoria Rocha.

    All will report to Daniel Lobaton, North America, chief creative officer, and André Toledo, chief creative officer.

    Creative directors Evon and Burke have teamed on campaigns for Goldfish, Snyder’s of Hanover, Tide, Shopify, Samsung and Uber Eats. They’ve been working together for seven years at such NY agencies as R/GA and Saatchi & Saatchi. While at the latter, Evon was one of the creative behind “It’s a Tide Ad,” the Procter & Gamble Super Bowl takeover that at the Cannes Fest scored a Film Grand Prix, Titanium Cannes Lion and Creative Effectiveness Gold Lion as well as a Grand Effie.

    Associate creative directors Miller and Mortenson were most recently at Mekanism working for Jose Cuervo and Quaker Oats. DiTullio had been an associate creative director at Deutsch LA where she worked on Taco Bell. Prior to Deutsch LA, she worked at Crispin Porter+Bogusky on Domino’s, and RPA on Apartments.com.

    Sr. copywriter Goffstein served previously at The Martin Agency and MullenLowe Boston, working for brands like Buffalo Wild Wings and Busch Light. Rocha contributed to award-winning campaigns like Michelob Ultra’s “Dreamcaster” and Spotify’s “Spreadbeats.”

    The seven new team members join the existing NY contingent in their newly opened office space at the iconic Domino Sugar Factory in Williamsburg, Brooklyn.

    “Talent is at the core of who DAVID is,” said Lobaton. “We are a first name agency so... Read More

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