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    A Band Apart Previews ’05 Nissans

    By SHOOT StaffUpdated:No Comments1527 Views
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    CLIENT

    Nissan North America/Nissan Sentra, Altima and Xterra.

    PRODUCTION CO.

    A Band Apart, Los Angeles.

    Scott Gillen, director; Rebecca Bahler, DP; Jeff Armstrong, executive producer; Doug Meyer, producer. Shot at Raleigh Studios Hollywood and on location in Los Angeles.

    AGENCY

    Zimmerman & Partners, Fort Lauderdale, Fla.

    Dan Gitlitz, creative director/copywriter; Zev Auerbach, executive creative director; Mike Horwitz, producer.

    EDITORIAL

    PowerTrax, Fort Lauderdale.

    Chad Garcia, editor.

    POST/VISUAL EFFECTS

    PowerTrax.

    Chad Garcia and Giovanni Sensat, visual effects artists/compositors.

    Continental Film Labs, Miami.

    Ken Mitchell, colorist.

    AUDIO POST/

    SOUND DESIGN

    PowerTrax.

    Xavier Huix Garcia, mixer/sound designer.

    MUSIC

    Elias Arts, bicoastal.

    Michael Sherwood, composer, "Extreme Makeover."

    THE SPOTS

    Four :30s introduce Nissan’s 2005 models. In "Engaging," the camera zips and spins around the Altima as it zooms in for detailed shots of the newly redesigned interior and exterior features. In "Extreme Makeover," a crowd gasps as a lovely woman steps out of the new Altima. She smiles in appreciation only to discover that the admiration is for the car. In "Fun Not Fun," the new Nissan Sentra is compared to unreliable and gas-guzzling vehicles. Nissan’s array of options available to buyers of the new Xterra are highlighted in "We Know." The World Championship package offers 16 options for the extreme sports enthusiast.

    Spots broke in August.

    Category:ScreenWork



    Influx of Talent At DAVID New York Includes The Creative Director Duo Of Erin Evon and Jason Burke

    Monday, November 25, 2024

    Global creative agency DAVID has made seven creative hires in its New York office. Coming aboard are the creative director duo of Erin Evon and Jason Burke; associate creative directors Kelsey Miller, Tori Mortenson and Maris DiTullio; sr. copywriter Adam Goffstein; and sr. art director Victoria Rocha.

    All will report to Daniel Lobaton, North America, chief creative officer, and André Toledo, chief creative officer.

    Creative directors Evon and Burke have teamed on campaigns for Goldfish, Snyder’s of Hanover, Tide, Shopify, Samsung and Uber Eats. They’ve been working together for seven years at such NY agencies as R/GA and Saatchi & Saatchi. While at the latter, Evon was one of the creative behind “It’s a Tide Ad,” the Procter & Gamble Super Bowl takeover that at the Cannes Fest scored a Film Grand Prix, Titanium Cannes Lion and Creative Effectiveness Gold Lion as well as a Grand Effie.

    Associate creative directors Miller and Mortenson were most recently at Mekanism working for Jose Cuervo and Quaker Oats. DiTullio had been an associate creative director at Deutsch LA where she worked on Taco Bell. Prior to Deutsch LA, she worked at Crispin Porter+Bogusky on Domino’s, and RPA on Apartments.com.

    Sr. copywriter Goffstein served previously at The Martin Agency and MullenLowe Boston, working for brands like Buffalo Wild Wings and Busch Light. Rocha contributed to award-winning campaigns like Michelob Ultra’s “Dreamcaster” and Spotify’s “Spreadbeats.”

    The seven new team members join the existing NY contingent in their newly opened office space at the iconic Domino Sugar Factory in Williamsburg, Brooklyn.

    “Talent is at the core of who DAVID is,” said Lobaton. “We are a first name agency so... Read More

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