Full-service agency Rauxa has appointed Arthur Fullerton to serve as chief technology officer. Fullerton will lead Rauxa’s deep-rooted technology practice across six offices. With a vision for collaborative creativity, he will work closely with chief creative officer Lincoln Bjorkman to further integrate technology into Rauxa’s creative offering. Fullerton is based in Rauxa’s New York office and will report directly to president and CEO Gina Alshuler.
With over 18 years in the industry, Fullerton has developed applications and built technology and product teams for clients across the automotive, e-commerce, and healthcare industries. Prior to Rauxa, Fullerton served as chief technology officer at Big Spaceship, where he led strategy to codify the agency’s central platform. His focus there was on capturing massive volumes of social data and insight to inform products, marketing opportunities, and campaign content for clients.
Fullerton’s appointment comes on the heels of continued momentum for Rauxa. In the last year, the agency has grown, winning new clients such as Alaska Airlines, Keep America Beautiful, and Piedmont Healthcare. The agency has also recently brought on key talent to its executive team, including Bjorkman (CCO), Autumn Berrang (SVP, Account Services), Georgia Galanoudis (VP, Strategic Planning), and Corinne Bellville (VP, Strategic Partnerships), and has grown its New York office to over 200 staffers.