Arcade Edit has added editor Laura Sanford to its roster. Sanford hails from Orlando, Florida. She created short videos for friends in high school, developed an early interest in editing, and pursued a degree in media production. After graduating from Florida State University, Sanford moved to Los Angeles, where she found work in the service industry while beginning her freelance editing career.
In 2012, Sanford was hired as a jr. editor at Arcade Edit. She has spent the past six years honing her skills as an assistant, most recently with Geoff Hounsell. During her time at Arcade Edit, she worked with brands such as Google, Apple, Old Spice and NBA2K, for agencies Wieden + Kennedy, Media Arts Lab and Crispin Porter & Bogusky. Notable work includes Steve Roger’s recent Turbo Tax campaign “Free” out of Wieden + Kennedy, NFL’s Fantasy Football campaign out of GS&P directed by Aaron Stoller of Biscuit Films, and the short film “Unzipping,” written, directed and featuring Lisa Edelstein.
“I’m so incredibly grateful and excited to be able to start this next chapter of my career with a company that feels like family,” said Sanford.
Sanford comes aboard an Arcade roster which includes Dave Anderson, Kim Bica, Jeff Ferruzzo, Will Hasell, Geoff Hounsell, Sean Lagrange, Ali Mao, Paul Martinez, Nick Rondeau and Brad Waskewich. Damian Stevens is Arcade EP and managing partner.