Anonymous Content has signed filmmaker Jovan Todorovic for commercial and music video representation in the U.S., U.K. and Netherlands. The Serbian-born Todorovic has directed numerous commercials, music videos and short films for clients including Samsung, T-Mobile, Adidas, Puma, Bacardi, MTV and Diesel. As a director, photographer and musician, he is drawn to storytelling as a means to use heightened visual, auditory and textural experiences to showcase the extraordinary in the ordinary, broadening our ideas of beauty and our understanding of what it means to be human.
Todorovic’s latest project is the quarantine-inspired music video for Japanese indie sensation Vaundy. Shot in Fukuoka and produced by the Nakama studio, the video features a group of young people slowly venturing out into the empty city and, upon discovering each other, joining together in a celebratory dance that’s a joyful allegory to the (hopefully) ending of the pandemic and humanity slowly opening up again.
“With his clear vision and compelling aesthetic, his work is inspiring to watch and always beautifully crafted,” said Tor Fitzwilliams, Anonymous Content’s UK managing director.
Born in Belgrade in the former Yugoslavia, Todorovic first discovered his passion for visual artistry when he found himself on the road escaping the Balkan wars, traveling through Europe and North America with the camera given to him on his 13th birthday.
He received his B.A. in Film and Television directing at the Faculty of Dramatic Arts, Belgrade, and went on to study directing and cinematography at Columbia College in Chicago, later earning his MFA in film directing at the Faculty of Dramatic Arts, Belgrade, as well.
Now based in New York, Todorovic has received several awards for his commercials and documentary films, including his “Hate Couture” campaign for Diesel, which was a 2019 APA winner and the same year also awarded two Golds and a Bronze at the London International Awards, Silver at the Clio Awards, Merit at the One Show, and shortlisted for D&AD. In 2010, he won Ogilvy David’s Award Grand Prix for TVCs for his MTV spots; in 2011, Best TV Spots, Beverage at Croatia’s IdejaX Festival for PAN Beer; and the Golden Bell for best TVC at the Croatian FESTO for his T-Com commercial.
His first feature, the historical documentary The Belgrade Phantom, was voted best Serbian film of 2009, and his 2016 documentary Juvenile, which follows minors incarcerated in the largest juvenile correctional facility in the Balkans, was released through Dazed Digital and his Vaults promo was named a Vimeo Staff Pick.
Prior to joining Anonymous, Todorovic had been repped by Stink in the U.S. and U.K.
Preymaker Opens A Studio In Cape Town; Julie Brown, Byron Tofas Take On Key Roles
Creative + technology studio Preymaker, founded in New York in 2020 by industry veterans Angus Kneale, Melanie Wickham and Verity Grantham, has opened a studio in Cape Town.
Leading the day-to-day business at the new South Africa outpost are industry veterans Julie Brown, serving as head of operations, and Byron Tofas, creative lead. Brown has recently held leadership positions at Engage Video Group as the head of production and delivery while also playing a key role in the strategic leadership of the business through a five year growth phase. At Ogilvy & Mather SA, she oversaw and led delivery for some of the agency’s biggest client portfolios. Tofas, a creative whose honors include multiple Loeries and PromaxBDAs, was previously VFX supervisor at BlackGinger overseeing teams on commercials, series and feature films. His credits include Hollywood blockbusters such as Avengers: Age of Ultron, Resident Evil: The Final Chapter and Mowgli: Legend of the Jungle, along with the 2023 VFX Craft Gold Loerie-winning “Ya’ hunga forever,” a hilarious Black Panther parody for Big John.
Preymaker, using the studio’s 100% custom cloud-based platform created in collaboration with Amazon Web Services (AWS), has already tapped artists across SA whose contributions spanned design, animation, look dev, lighting, FX and compositing on Goodby Silverstein & Partners’ “The Aviators” for Xfinity from Academy Award-winning director Kathryn Bigelow and Oscar-winning cinematographer Greig Fraser; and BBDO NY’s “A Do What Moves You Film” featuring Camila Cabello for Bacardi. The SA team was also instrumental on the multiple award-winning original short film BLUE, created entirely in the cloud using Unreal Engine’s... Read More