Erich and Kallman has appointed Andrew Speyer as chief strategy officer. Speyer joins the independent agency after several years as a strategic consultant, advising early-stage, high-growth brands on internal culture and implementing consumer data to drive business. In his new role as a member of Erich and Kallman’s executive leadership team, Speyer takes on responsibilities which include overseeing strategy practice across all departments.
“We believe in strategy as a key component of great creative, but also in keeping it simple and connected to the work and clients’ goals,” said Eric Kallman, founder and chief creative officer, Erich and Kallman. “Andrew gets that balance, and wants to help us keep making great work that delivers great results.”
Speyer was an Erich and Kallman agency client twice before joining the agency: on Landing.com, the technology platform that offers flexible, deposit-free home rentals in 200 markets, and as a consultant on Lucid Motors, a start-up luxury automotive company. Given his deep background in start-ups, he also brings an innovative viewpoint to agency leadership. Speyer will report to Kallman and Steven Erich, founder and president.
“I have known Erich and Kallman for a long time, as a client and as a consultant, and I have known from day one that I would love to work alongside them, in house. This move was a long time coming, and I am really excited to get started with the team and their clients!” said Speyer.
Speyer began his career at Crispin Porter + Bogusky, working on the agency’s historic “Truth” anti-tobacco campaign. Born and raised in Spain, he led strategy on Ford’s U.S. Hispanic advertising for seven years and BMW’s for two. At Erich and Kallman, his multicultural background promises to contribute a fresh perspective.
He holds a Bachelor’s Degree in English and Latin American studies from the University of Miami. Since 2007, he has been an instructor at Miami Ad School.
The Many Hires Jeremiah Wassom As Group Creative Director
Independent agency The Many has added Jeremiah Wassom as group creative director.
Wassom most recently worked a decade at Deutsch LA where, as SVP/creative director, he led the Taco Bell account and won new business for the agency. His agency past also includes AKQA and TBWAChiatDay. His creative work has touched the QSR, video games, automotive, fashion, and culture brand sectors. He also served eight years with the United States Marine Corps.
“Throughout his career, Jeremiah has helmed work that has not only made me personally jealous but has consistently pushed brands to show up in memorable and innovative ways,” said Josh Paialii, head of creative at The Many. “One look at his body of work and you will see his passion for storytelling and craft has raised the bar for entire categories, driving participation with many brands’ most loyal fans. Beyond being a world-class creative director and maker, Wassom is a proven team player and strategic thought leader. He’ll be a great addition to the leadership team at The Many working across all accounts. His role will be immediately felt as he guides and supports each of the creative leads in the department.”
A 20-year creative with agency, brand, and freelance experience, Wassom has forged a creative approach which focuses on crafting engaging connections rather than simply make ads. He sees the need for advertising to mean more, not simply do more.
The Many believes that true business growth is made possible by harnessing the power of participation and partners with brands to forge deeper connections with consumers, cultivate trust and loyalty, and maximize marketing spend and execution. The agency is built around a flexible model that offers a suite of capabilities, including... Read More