Hill Holliday has named Adam Vohlidka as its executive VP of social creative and digital content. Vohlidka will report to chief creative officer Peter Nicholson and be based in New York where he will spearhead the development of Hill Holliday’s new team, Social Force. This offering will focus on capturing audience attention and work across all client businesses.
Vohlidka started his diverse professional journey at MTV Networks where he was a graphic designer who rose to various leadership positions. He then transitioned to agencies, where his expertise has included developing teams across creative, digital and social content operations.
“I’m passionate about creating engaging digital content that resonates with people of all ages and stops them in their tracks, whether it’s on a billboard or their phone screen,” Vohlidka said. “Joining Peter, a fellow artist, and Hill Holliday gives me an exciting opportunity to work alongside people who share my passions and recognize that traditional advertising isn’t enough anymore–there’s immense potential to create exceptional, enjoyable and intriguing work.”
Nicholson related, “Our new division, Social Force, is designed to meet changing audience needs in the modern attention economy. Adam’s knowledge of agency operations and brand dynamics combined with his skill at navigating creativity while staying attuned to cultural shifts is rare. He and his team will help our clients achieve iconic status.”
A School of Visual Arts graduate, Vohlidka has earned recognition throughout his career, including Clios, Behance, Promax and other notable awards. In addition to MTV Networks, he has held director roles at agencies such as Translation, Havas, Cutwater and Hero Collective–along with creating great social creative with agencies like Wieden + Kennedy. Other global brands he’s worked with include the NFL, Lenovo, Budweiser, Nike, AT&T, Google, Michelin, Sony, Bose, Amazon, State Farm, Converse, Bel Brands, Calbee USA, United Masters, and Yellowstone Forever.
