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    “60 Minutes” Tops Ratings; Nielsen Week In Review

    By SHOOTUpdated:No Comments1915 Views

    Led by the reliable "60 Minutes" on CBS, news programming dominated the television rankings on a quiet week in mid-August.

    Nine of the 20 most popular programs were news or commentary shows, eight of them on Fox News Channel, the Nielsen company said.

    CBS was the most popular broadcast network in primetime, averaging 3.2 million viewers. NBC had 2.8 million, ABC had 2.4 million, Fox had 1.5 million, Univision had 1.3 million, ION Television had 1.2 million and Telemundo had 1 million.

    Fox News Channel led the cable networks with an average of 3.29 million viewers in primetime. MSNBC had 2.04 million, HGTV had 1.4 million, CNN had 1.34 million and TLC had 1.3 million.

    ABC's "World News Tonight" led the evening news ratings race, averaging 8.5 million viewers. NBC's "Nightly News" had 7.3 million, and the "CBS Evening News" had 5.3 million.

    For the week of Aug. 10-16, the top 20 programs, their networks and viewerships:

    1. "60 Minutes," CBS, 7 million.
    2. "America's Got Talent" (Tuesday), NBC, 6.75 million.
    3. "America's Got Talent" (Wednesday), NBC, 6.15 million.
    4. "NCIS," CBS, 4.73 million.
    5. "Hannity" (Tuesday), Fox News, 4.59 million.
    6. "Tucker Carlson Tonight" (Monday), Fox News, 4.55 million.
    7. "America's Funniest Home Videos," ABC, 4.45 million.
    8. "Hannity" (Monday), Fox News, 4.39 million.
    9. "Tucker Carlson Tonight" (Thursday), 4.28 million.
    10. "Hannity" (Thursday), 4.22 million.
    11. "Tucker Carlson Tonight" (Wednesday), 4.15 million.
    12. "Big Brother" (Wednesday), CBS, 4.12 million.
    13. "Tucker Carlson Tonight" (Tuesday), 4.11 million.
    14. "World of Dance" (Wednesday), NBC, 4.08 million.
    15. "Big Brother" (Thursday), CBS, 4.04 million.
    16. "Hannity" (Wednesday), Fox News, 3.91 million.
    17. "Big Brother" (Sunday), CBS, 3.91 million.
    18. "Celebrity Family Feud," ABC, 3.86 million.
    19. "FBI," CBS, 3.83 million.
    20. "World of Dance" (Tuesday), NBC, 3.77 million.

    By David Bauder, Media Writer

    Category:News
    Tags:60 MinutesCBSFox NewsNielsen

    AD&Co. Launches Studio A; Davida Hall To Head New Venture As Sr. Director of Creative Content

    Thursday, November 14, 2024

    Female-founded and led creative marketing agency AD&Co. has opened Studio A. The new venture will serve as AD&Co.’s in-house social brand content division, focused on developing and producing digital programming for advertising, social media, and influencer marketing campaigns designed to reach today’s audiences on the most popular and pivotal platforms. Davida Hall has been named to head Studio A as sr. director of creative content. She shifts over from AD&Co. where she held the same title since December 2023. Hall’s affiliations prior to AD&Co. include PopSugar and Studio71.

    Amy Demas, founder and chief creative officer of AD&Co., said, “We understand content is king-—or queen—and that our clients need to engage their customer communities where they live. That inspired the logical expansion of AD&Co with Studio A, which is committed to producing only the most engaging and authentic brand stories.”

    Studio A will harness both AD&Co’s and Hall’s deep expertise in the lifestyle sector, as content creators and avid consumers. Specializing in reaching audiences where they spend their time, the studio is immersed in social media, pop culture, and current trends, expertly crafting visuals, language, and storytelling to reinforce client brand identities and cut through the noise.

    Studio A debuts with the “This Is Me” campaign for Love + Craft + Beauty, a brand dedicated to embracing and promoting diversity within the beauty space. “This Is Me” highlights Gen Z’s affinity for radical self-expression that allows individuals to tell their own stories, free from labels, using beauty and fashion as tools of authenticity. The campaign showcases models celebrating their unique qualities to present... Read More

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