Executive Producer
STORY
1) Almost every job now involves capturing multiple assets for the client. It’s a broadcast spot, stills for social media, shooting 16:9, 1:1 and 9:16 with multiple cameras to capture everything.
2) I’ve always loved the work that Apple has done and this year was no exception. The “Unlocked” spot and “Little Company” spot stand out to me as extraordinary filmmaking as well as the ad for the iPhone XR “Don’t Mess with Mother.” The beautiful photography in that spot that was shot entirely on an iPhone demonstrates that its not the camera that makes the great images but the photographer.
6) We have always made an effort to increase diversity in our crews and have participated in several job fairs and training programs to increase the percentage of women and minorities in our crews. We shoot frequently in Illinois and to take advantage of the Illinois Film Tax credit you are required to document your efforts to create a diverse crew that mirrors the diversity of the State of Illinois, which is 20% people of color and 50% women. I am proud to report that we meet or exceed those percentages on every job we produce.
The Many Hires Jeremiah Wassom As Group Creative Director
Independent agency The Many has added Jeremiah Wassom as group creative director.
Wassom most recently worked a decade at Deutsch LA where, as SVP/creative director, he led the Taco Bell account and won new business for the agency. His agency past also includes AKQA and TBWAChiatDay. His creative work has touched the QSR, video games, automotive, fashion, and culture brand sectors. He also served eight years with the United States Marine Corps.
“Throughout his career, Jeremiah has helmed work that has not only made me personally jealous but has consistently pushed brands to show up in memorable and innovative ways,” said Josh Paialii, head of creative at The Many. “One look at his body of work and you will see his passion for storytelling and craft has raised the bar for entire categories, driving participation with many brands’ most loyal fans. Beyond being a world-class creative director and maker, Wassom is a proven team player and strategic thought leader. He’ll be a great addition to the leadership team at The Many working across all accounts. His role will be immediately felt as he guides and supports each of the creative leads in the department.”
A 20-year creative with agency, brand, and freelance experience, Wassom has forged a creative approach which focuses on crafting engaging connections rather than simply make ads. He sees the need for advertising to mean more, not simply do more.
The Many believes that true business growth is made possible by harnessing the power of participation and partners with brands to forge deeper connections with consumers, cultivate trust and loyalty, and maximize marketing spend and execution. The agency is built around a flexible model that offers a suite of capabilities, including... Read More