1) Work as much as you can, find your style and continue to evolve it.
Take every job no matter how big or small. When you’re first starting out don’t be shy to jump in. It is important to get out there and learn as much as you can and make connections. The more exposure and experience you have the more you will find and define your distinct style. It is also the best way to stay current and fresh.
2) Don’t ever say or assume something can’t be done and if you have to say “no” make sure it sounds like a “yes.”
If you are looking at the bottom line sometimes ideas can feel impossible, but get creative. Anything can be done when you are telling a story.
3) If there isn’t an immediate solution, brainstorm to come up with innovative and original options.
A few years ago, we did a project with Volkswagen and National Geographic. The ask was to create a high-res timelapse 360 video. A 360 timelapse is a rare combination so we had to create proprietary technology in order to make it happen. Within days, Deutsch, Supply Frame and National Geographic created an off-the-shelf solution to bring the VW campaign, “STRANGE Terrains,” to life, which was shot by world renowned photographer Renan Ozturk.
4) I have recently been involved with a non-profit called Film2Future (F2F), an organization that works to build the pipeline of diverse students into the entertainment and ad industries. The path to film and creative careers are filled with obstacles that come with a price tag. This program provides diverse at-risk students with courses to expose them to the vast opportunities in the creative communities. F2F has had great success landing its students in jobs, internships and even getting some of their students full-rides to universities such as Syracuse and USC. I am proud to be part of this mission. https://www.film2future.com/