CLIENT
Environmental Defense.
PRODUCTION CO.
Satellite, bicoastal.
Maggie Zackheim, director; Manny Vounuiosous, DP; Philip Detchmendy, executive producer; Karen O’Brien, producer. Shot on location in Los Angeles.
AGENCY
McCann-Erickson, New York.
Steve Ohler, creative director; George Dewey and Natalie Carbone, art directors/copywriters; Chris Quinlen and Armand Prisco, art directors; Paul Roy and Jessie Weidinger, producers.
EDITORIAL
Editing Concepts, New York.
Jesse Reisner, editor; Jenny Golden, assistant editor; Nancy Finn, executive producer; Nicole Sciarrillo, producer.
POST/VISUAL EFFECTS
The ANX, New York.
John Crowley, colorist.
Charlex, New York.
Alex Weil, executive creative director; Amy Kindred, VP/executive producer; Kevin Matuszewski, online editor; Burtis Scott, Flame artist/animator; Tracy Savage, designer; Todd McCammon, line producer.
AUDIO POST
Photomag, New York.
Carl Mandelbaum, mixer.
SOUND DESIGN
Editing Concepts.
Jesse Reisner, sound designer.
THE SPOT
Seven humorous spots present various ways people can improve the environment and save money, such as adjusting thermostats, recycling aluminum, keeping one’s automobile regularly tuned and properly inflating car tires. The ads encourage viewers to visit getgreen.com for more info. The package includes the PSAs "Thermostat," "Recycle," "Tuned (Cash)," "Tuned (Wax)" and "Tires" (all :15s), a :20 version of "Recycle," and the combo :30 "Tires/ Tuned (Cash)."
Spots broke Aug. 14.