CLIENT
Kia Motors America/Kia Spectra.
PRODUCTION CO.
Promiseland, Hollywood.
Steve Kessler, director; Amir Hamed, DP; Lesa Lakin, executive producer; Lara Pillar, producer, "Drive In"; Paul Mannix, producer, "Cruising." "Drive In" shot on location in Azusa, Calif. "Cruising" shot on location in Lebec, Calif.
AGENCY
davidandgoliath, Los Angeles.
David Angelo, chief creative officer/creative director/art director; Ben Purcell, associate creative director/copywriter; Anne Kurtzman, producer, "Drive In"; Maryellen Duggan, producer, "Cruising."
EDITORIAL
Mad River Post, Santa Monica.
Lucas Eskin, editor, "Drive In."
Harley’s House, Santa Monica.
Elisa Bonora, editor, "Cruising."
POST
The Finish Line, Santa Monica.
Stan Kellam, online editor, "Drive In."
Harley’s House.
Jeff Skinner, online editor, "Cruising."
Complete Post, Hollywood.
Sparkle, colorist, "Drive In."
Company 3, Santa Monica.
Mike Pethel, colorist, "Cruising."
AUDIO POST
Eleven, Santa Monica.
Jeff Payne and John Bolen, mixers/
engineers, "Drive In."
Thunder Music & Sound Design, Santa Monica.
Art Wright, mixer/engineer, "Cruising."
MUSIC
Machine Head, Venice, Calif.
Mark Kilian, arranger.
THE SPOTS
In "Drive In" (:60), a man walking through an outdoor movie parking lot notices a Kia Spectra, opens the door and seats himself in the driver’s seat. Next to him, a woman is so enthralled by the love story onscreen that she doesn’t realize the driver isn’t her boyfriend. She begins kissing him and eventually realizes the mistake. The man makes a hasty exit as she screams in a panic. Her boyfriend later shows up and asks her, "Did I miss anything?" In "Cruising" (:30), a man enjoys being behind the wheel of a Spectra until it is revealed that he is actually in one of the Spectras being transported on a car carrier truck. The lonely truck driver gives the "hitchhiker" a lift in the front seat, asking him what his sign is.
Spots broke in May.