CLIENT
General Motors Corp./Chevy Trucks/Silverado.
PRODUCTION CO.
Steve & Linda Horn Inc., New York. Steve Horn, director/DP; Alayne Baxter, executive producer. Shot on location.
AGENCY
Campbell-Ewald, Warren, Mich. Jim Gilmore, producer; Bill Ludwig, chief creative officer; Joe Puhy, executive creative director; Jim Gorman, executive creative director; Rich Weinert, associate creative director/art director; Kathy Speck, associate creative director/copywriter.
EDITORIAL
Griot Editorial, Southfield, Mich. Stewart Shevin, editor; Michelle Friedman, assistant editor.
POST
Company 3, Santa Monica. Michael Pethel, colorist. GTN, Southfield. Al Minetola, online editor; Tom Martin, colorist.
VISUAL EFFECTS
Digital Domain, Venice, Calif. Erik Nash, visual effects supervisor; Gabby Evans, executive producer; Holly Port, producer; Paul Kirsch, compositor supervisor; Perri Wainwright, compositor. GTN. Rich Bobo, Dave Peyton and Alan Simonelli, compositors. Postique, Southfield. Bobby Hougham, compositor.
AUDIO POST
GTN. Dave Collie, engineer.
SOUND DESIGN
Machine Head, Venice. Stephen Dewey, sound designer; Nicole Perry, producer.
THE SPOTS
Two new :30s in the ongoing "Like a Rock" campaign-"Cowboy" and "Foundry"-use "frozen images" to show how the mere presence of the Silverado stops the earth and makes time stand still.
Spots broke in October.
Damon Wayans and Damon Wayans Jr. Explore Generations,ย Old School vs. New School, In “Poppa’s House”
Boundaries between work and family don't just blur in the new CBS sitcom "Poppa's House" starring father-and-son comedy duo Damon Wayans and Damon Wayans Jr. They shatter.
"It's wonderful to come to work every day and see him and some of his kids and my sister and my brother and nieces and nephews. They all work on this show. They all contribute," says the senior Wayans. "I don't think there are words to express how joyful I am."
Wayans plays the titular Poppa, a curmudgeonly radio DJ who's more than comfortable doing it his way, while Wayans Jr. plays his son, Damon, a budding filmmaker who's stuck in a job he hates.
"My character, Pop, is just an old school guy who's kind of stuck in his ways," says Wayans, who starred in "In Living Color" and "My Wife and Kids."
Pop yearns for the days when a handshake was a binding contract and Michael Jordan didn't complain if he got fouled on the court. Pop laughs at the younger generation's participation trophies.
"It's old school versus new school and them teaching each other lessons from both sides," says Wayans Jr., who played Coach in the Fox sitcom "New Girl."
"They (the characters) bring the best out in each other and they're resistant initially. But then throughout the episode they have revelations and these revelations help them become better people," he adds.
The two have worked together before โ dad made an appearance on son's "Happy Endings" and "Happy Together," while son was a writer and guest star on dad's "My Wife and Kids." But this is the first time they have headlined a series together.
The half-hour comedy โ premiering Monday and co-starring Essence Atkins and Tetona Jackson โ smartly leaves places in the script where father and son can let... Read More