By SANDRA GARCIA
Composer Eric Kaye, a former independent freelancer, has launched his own music company, Eric Kaye Mu-sic, and is sharing office space with Cabana, a New York-based postproduction facility.
Kaye has been a freelance composer for the past five years, with a roster of credits somewhere in the ballpark of over 100 commercials and several scores for independent films and television programs. Kaye said his reasoning for opening up the shop was a matter of timing. It was getting to the point where I knew enough about the business and I was ready to break out on my own and deal with people directly. I think I have a good sense of the industry, where its going and where its been, explained Kaye.
While Kaye has built a 32-track studio in Cabanas office space, Eric Kaye Music will remain a separate entity from Cabana. Im just setting up space there but I hope we will get to work together in the future, said Kaye, whos been working on the construction of the studio since last September. The music shop officially opened its doors about a month ago.
In the past Kaye has freelanced with music houses Whats The Score, Johnny?, New York, and the New York office of bicoastal tomandandy, but has been working completely solo for the past year and a half. His most recent spotwork includes scores for Tropicana, Picture, and Carton Squeeze, Chase Manhattans, Links, and Workout, all via Foote, Cone & Belding, New York. He also recently composed scores for the Learning Channels Sky Archeology, PBS Surviving the Bottom Line, Comedy Centrals Inner Space promo and HBOs upcoming documentary, City at Peace.
Kaye holds a degree in composition with honors from Williams College, Williamstown, Mass. Over the years he has performed in numerous bands and orchestras, playing keyboards, guitar and bass. He has also been known to play the drums, various percussion instruments, the mandolin, charango, zampona, harmonica, ocarina, and the Balinese gamelan.
Google Opens Its Defense In Antitrust Case Alleging Monopoly Over Online Ad Technology
Google opened its defense against allegations that it holds an illegal monopoly on online advertising technology Friday with witness testimony saying the industry is vastly more complex and competitive than portrayed by the federal government.
"The industry has been exceptionally fluid over the last 18 years," said Scott Sheffer, a vice president for global partnerships at Google, the company's first witness at its antitrust trial in federal court in Alexandria.
The Justice Department and a coalition of states contend that Google built and maintained an illegal monopoly over the technology that facilitates the buying and selling of online ads seen by consumers.
Google counters that the government's case improperly focuses on a narrow type of online ads — essentially the rectangular ones that appear on the top and on the right-hand side of a webpage. In its opening statement, Google's lawyers said the Supreme Court has warned judges against taking action when dealing with rapidly emerging technology like what Sheffer described because of the risk of error or unintended consequences.
Google says defining the market so narrowly ignores the competition it faces from social media companies, Amazon, streaming TV providers and others who offer advertisers the means to reach online consumers.
Justice Department lawyers called witnesses to testify for two weeks before resting their case Friday afternoon, detailing the ways that automated ad exchanges conduct auctions in a matter of milliseconds to determine which ads are placed in front of which consumers and how much they cost.
The department contends the auctions are finessed in subtle ways that benefit Google to the exclusion of would-be competitors and in ways that prevent... Read More