We are bringing our challenger spirit to the PGA Tour at the Charles Schwab Challenge. Since we first opened our doors, Schwab has been obsessed with reinventing the investing landscape by challenging the status quo. By questioning everything. And by engaging deeply. In golf we celebrate unique individuals challenging the status quo in the game of golf. We are reinventing the golf tournament experience and reimaging the ultimate prize. Watch one challenger become a Champion.
SPW Credits
Client – Charles Schwab
Chief of Marketing – Andy Gill
SVP Brand – Mason Reed
Managing Director Sponsorships – Derek Benbow
Director Strategic Partnerships – Brooks Allen
VP of Media and Sponsorships – Leila Chism
Senior Manager Corporate Sponsorships – Devin Selby
Senior Manager Corporate Sponsorships – Caitlin Champ
Senior Media Manager – Jason Case
Agency – Episode Four
Managing Partner – Mark Himmelsbach
Chief Creative Officer – Teddy Lynn
Creative Director – Andrew Miller
Associate Creative Director – Kim Robinson
Executive Producer – Nicole Severi
Production Coordinator – Aaron St. Jean
Co-Head of Strategy – Sarah Greenfield
Co-Head of Strategy – Leslie Walsh
Creative Intern – Jamie Fong
Creative Intern – Emily Galvelis
Media Agency – UMWW
Manager – AJ Casella
Media Supervisor – Charlotte Kagan
Associate Media Planner – Eden Kovler
Production – Prize Films
Production Company – Black Powder Works
Director – Andrew Miller
Production Company Producer – Casey Unterman
Editorial Company – Friendshop
Editorial Company Producer – Adam Roe
Editor – Alex Pirrone
Post Production Company – RCO
Post Production Company Producer – Sheina Dao
Colorist – Seth Ricart
Music / Audio – Walker Music
Music Producer – Abbey Hendrix
Prize Car
Production
Interior / Upholstery – Gabe's Custom Interiors
Refinishing – Mick's Paint
The Challengers Films and The Caddies
Content Production Companies – Episode Four / Republic Content
Director – Teddy Lynn
Episode Four Executive Producer – Nicole Severi
Republic Content Executive Producer – Steve McDonald
Editorial Company – Episode Four
Editorial Company Producer – Nicole Severi
Editor – Drew Palazzo
Post Production Company – RCO
Post Production Company Producer – Sheina Dao
Colorist – Seth Ricart
Music – The Elements Music
Music Producer – Ian Dalsemer
Audio – Noise Floor Post
ScreenWork Categories:Commercial
The Undeniable Voice of Art
The Undeniable Voice of Art
Creative Growth, the first organization dedicated to supporting artists with developmental disabilities, has teamed up with creative marketing company, John McNeil Studio to unveil its new brand. Representing 50 years of elevating the work of artists with disabilities within the arts community, Creative Growth’s new brand campaign includes a new identity and logo, new positioning, brand film and a redefined strategy centering on the ‘undeniable voice of art.’ Creative Growth’s evolved brand is at the forefront of a shift towards art that stands for the inherent reveal — the power of artistic expression to bring understanding and connection to us all. The brand’s new expression includes unobtrusive color and design choices that purposely don’t compete with the voice of the artist and instead, serve as a container for the art to have a voice of its own. Executive Creative Director, Gerald Lewis of John McNeil Studio explains “We needed to create a powerful, distinctive voice for the brand. But, it couldn’t compete with the voice of the artists because in the end, the art has to speak. It had to be simple, honest and genuine, in line with the mission of Creative Growth. Artists will spend 30 years making work, honing their craft and following their voice inside this space. We wanted to celebrate that. So, while the mark, the brand, is simple and honest, it’s also expansive and energetic.” Kicking off the new brand campaign is a short film capturing the voice of artist William Scott as he walks through downtown Oakland and enters... Read More
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