A family in suburbia bonds with KFC's Colonel Sanders (Jason Alexander) in this tongue-firmly-in-cheek spot directed by The Perlorian Brothers via MJZ for Wieden+Kennedy, Portland, with a musical score from New Math.
CreditsMusic/Sound: New Math, bicoastal Audio Post: Joint, Portland, Ore. Noah Woodburn, mixer Agency: Wieden+Kennedy, Portland, Ore. Production: MJZ, bicoastal/international; The Perlorian Brothers, directors
The Best Work You May Never See: McCann NY, Director Christian Breslauer Sound Grande For New York Lottery
McCann New York launched a campaign for the New York Lottery which includes this music video-style spot directed by Christian Breslauer of London Alley. The :30 features a signature song, “Sounds Grande,” as we see our featured music video protagonist get into the lotto spirit thanks to the new GRANDE Scratch-Off Games (up to $3 million in cash prizes, and a chance drawing for one of 100 VIP trips to Billboard Latin Music Week in Miami). The new lotto games were designed by McCann Design, inspired by the colorful storefronts of New York bodegas. [video width="1920" height="1080" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/09/18010750/YNSL3561000H_NYL_SOUNDS-GRANDE_30_ENGLISH.mp4"][/video] Read More