This spot directed by Bryan Buckley of Hungry Man for McCann New York shows that there is only one carrier that can deliver cards and gifts as reliably and in time for the holidays as Santa Claus and his team of reindeer: the United States Postal Service.
Titled "Surprise Encounter," the holiday ad depicts what happens when a USPS carrier and Santa Claus meet at the front steps of the same address. The two are first surprised to see each other, but proceed to swap stories and tricks of the trade before moving on to the next house. It’s a meeting of equals who, despite having very different methods, take pride in their parallel journey to deliver packages to every home in time for the holidays.
CreditsClient U.S. Postal Service Agency McCann New York Thomas Murphy, Sean Bryan, co-chief creative officers; Chris Mitton, EVP, executive creative director; Nir Refuah, EVP, executive technology creative director; EJ Lee, Joey Monteverde, creative directors; Nathy Aviram, chief p[production officer; Donna McCracken, SVP, sr. integrated producer; Anna Andreis, VP, strategy director; Collin Peters, strategist. Production Hungry Man Bryan Buckley, director. Editorial Big Sky Chris Franklin, editor. VFX The Mill LA
The Best Work You May Never See: McCann NY, Director Christian Breslauer Sound Grande For New York Lottery
McCann New York launched a campaign for the New York Lottery which includes this music video-style spot directed by Christian Breslauer of London Alley. The :30 features a signature song, “Sounds Grande,” as we see our featured music video protagonist get into the lotto spirit thanks to the new GRANDE Scratch-Off Games (up to $3 million in cash prizes, and a chance drawing for one of 100 VIP trips to Billboard Latin Music Week in Miami). The new lotto games were designed by McCann Design, inspired by the colorful storefronts of New York bodegas. [video width="1920" height="1080" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/09/18010750/YNSL3561000H_NYL_SOUNDS-GRANDE_30_ENGLISH.mp4"][/video] Read More