Students don’t feel safe at school. They’re constantly wondering if they are next when it comes to gun violence. Taking this insight to heart, creative agency BooneOakley partnered with bicoastal Station Film and filmmaker Scott Corbett to create “Targets,” a video from the students’ perspective. Because when you tune out the debates and the politicians and the media, what you’re left with are kids who face the possibility of a school massacre every single day.
AreWeNext is a group of concerned citizens and students who are done with responding to school shootings with thoughts and prayers, instead they urge us to demand change. It’s time to take action. It’s time to urge our senators to vote for common sense gun laws.
CreditsClient AreWeNext.org Agency BooneOakley David Oakley, creative director; Mary Gross, writer; Laura Beebe, art director; Sydney Oakley, developer; Heather Nikoncyk, project manager. Production Station Film Scott Corbett, director; Stephen Orent, managing partner; Caroline Gibney, exec producer; Mego Lin, DP. Editorial Bob Mori, editor Music Dave Valdez, composer. Sound Design Dean Hovey, sound designer. Color Framestore Beau Leon, colorist. VFX Stratostorm
The Best Work You May Never See: McCann NY, Director Christian Breslauer Sound Grande For New York Lottery
McCann New York launched a campaign for the New York Lottery which includes this music video-style spot directed by Christian Breslauer of London Alley. The :30 features a signature song, “Sounds Grande,” as we see our featured music video protagonist get into the lotto spirit thanks to the new GRANDE Scratch-Off Games (up to $3 million in cash prizes, and a chance drawing for one of 100 VIP trips to Billboard Latin Music Week in Miami). The new lotto games were designed by McCann Design, inspired by the colorful storefronts of New York bodegas. [video width="1920" height="1080" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/09/18010750/YNSL3561000H_NYL_SOUNDS-GRANDE_30_ENGLISH.mp4"][/video] Read More