Via Pulse Films in London, directorial duo thirtytwo–consisting of Dylan Southern and Will Lovelace–brought this head-banging music video to life for the much buzzed about band Idles and its single, “Mercedes Marxist.”
Credits
Client Idles/Partisan Records Production Pulse Films thirtytwo (Will Lovelace and Dylan Southern), directors; Ben Fordesman, DP; Erin Sayder, producer; Maurizio Von Trapp, James Sorton, exec producers; Tim Gibson, production designer; Millie Wells, production manager; Adam Howe, costume designer; Chris Malin, 1st AD; Scarlett O’Connell, hair & makeup/SFX. Casting Kharmel Cochrane, casting director. Editorial TenThree Ellie Johnson, editor; Julian Marshall, edit producer; Amanda Jenkins, edit assistant. Postproduction Time Based Arts Jamie Crofts, Nina Mosand, Adam Paterson, Flame artists; Linda Cieniawska, Nuke artist; Sean Ewins, post house producer; Tom Johnson, post house exec producer. Color Simone Grattarola, colorist. Stunts Dave Nolan, stunt coordinator. Sound Design Factory Anthony Moore, sound designer; Lou Allen, sound design exec producer.
Ford, W+K London, WracK Team On “Charge Around The Globe” Docuseries
This trailer promotes Charge Around The Globe, a new adventure docuseries that follows record-breaking traveler Lexie Limitless on an extraordinary journey to circumnavigate the globe in an electric vehicle--traveling over 30,000 kilometers across six continents, all in pursuit of one world record. The three-part series on Prime Video in the U.K. showcases the capabilities of modern electric vehicles while immersing viewers in the numerous experiences and challenges Lexie encounters throughout her journey. As she navigates various challenges throughout her trip, Charge Around the Globe serves as a testament to the spirit of exploration. Ford, Wieden+Kennedy London and WracK teamed on the series.
The documentary aims to address the primary concern hindering many consumers from transitioning to electric: doubts about the range and capability of electric vehicles. As a 120-year-old brand, Ford looked to its past as inspiration for the switch that’s taking place today. Over a century ago, pioneering explorer Aloha Wanderwell set off from Nice at the age of 16 to become the first woman to drive around the world in a Ford Model T. Now, in 2024, we get to see Lexie, the youngest person to visit every country in the world, take to the wheel of the electric Ford Explorer, reinventing that historic journey for a new generation. Along the way, she meets extraordinary people, navigates difficult terrains, and faces the challenges of a constantly evolving charging infrastructure that puts her to the test.
“Charge Around The Globe has been the ultimate test drive for our new electric Ford Explorer. We took on every kind of weather and road condition and dealt with just about every charging scenario. The journey embodies the true... Read More
MySHOOT Profiles
Add A Comment