This promotional film for the Arlington Convention & Visitors Bureau underscores the fun and much needed escape from the monotony that Arlington, Texas can offer to tourists
ATK PLN served as production and VFX/animation house on the piece, which is titled Arli & The World of Wonderful.
Client Arlington Convention & Visitors Bureau Agency Peter A. Mayer, New Orleans Desmond LaVelle, executive creative director; Jason Otis, Richard Landry, creative directors; Ian Rousey, Rebecca Hollis, art directors; Alexis Vicknair, broadcast producer; Michelle Edelman, chief strategy officer; Eric Camardelle, brand strategist. Production/VFX/Animation ATK PLN, Dallas Barrett Lewis, director; Marvin Robinson, EP; Justin Skerpan, producer; Barrett Lewis, creative director; Patton Tunstall, CG supervisor; Jon Speer, technical supervisor; Ruby Wang, Mark Whiting, concept artists; Vivien Bates, chalk illustration; Fred Gardner, Edwardian Taylor, design; Ramahan Faulk, Drew Daleo, modeling; Daniel Ries, modeling & surfacing; Josselin Gailly, Tmothe Claeys, surfacing; Andrew Conroy, Bowen Deng, Evan Perret, Maxime Lecompte, Osvaldo Tapia Guerrero, rigging; Monika Salter, Rawan Alhosani, CFX artists; Jason Taylor, Dorian Soto, Don Dixon, animation; Gabriel Martin, Chad Moseley, FX; Maria Poza, cloth simulation; Lyn Caudle, Jeff Masters, Shannon Thomas, Michael Zollinger, light/compositing; Chad Moseley, motion design; Mike Roy, Laychin Lee, Flame artist. (Toolbox: Maya, Arnold) Music Barrett Lewis, musical score; Frank Pittenger, audio engineer. Editorial Chris Collins, editor; Steven Happel, edit assist
Johnnie Walker wraps up the year with an inspiring campaign that is a direct and bold response to those who would question the strength of women. Created by AlmapBBDO in São Paulo, Brazil, this anthem film--“Forte São Elas” (“Strong are the Women”) starring actress Alice Braga--references one of the most iconic productions in the brand’s history worldwide:”The Man Who Walked Around The World.” Produced by Surreal Hotel Arts, directed by Lu Villaça, and featuring an original soundtrack by Cabaret Studio, “Forte São Elas” shows Braga walking as she describes how strength plays an essential role in the daily life of every woman. Whether facing stereotypes or countless other barriers, women are the masters of their own choices and stay true to their journeys. “The campaign recognizes the emotional strength and resilience of every woman who faces and overcomes obstacles every day, and boldly challenges outdated stereotypes. And when they say that whisky is too strong for women, we will tell them: it’s the women who are strong,” said Andrea Rubim, head of marketing for Johnnie Walker. [video width="1280" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/12/19005421/Johnnie-Walker-StrongAreTheWomen-1.mp4"][/video] Read More
