AMV BBDO London created this campaign for Walkers Family Snacks, reminding parents just how irresistible Wotsits, Monster Munch and Quavers are.
In the hero spot, which aims to reignite the latent love that moms and dads have for these brands, we see parents hiding snacks to avoid having to share them with their kids.
Chris Balmond of production house Outsider directed the :30 which shows grownups stashing their Walker Snacks all over the house, including sneaking a little snack time in the garage.
CreditsClient Walkers Family Snacks Agency AMV BBDO, London Graham Jenks, creative director; Emma Penz, copywriter; Phil Sinclair, art director; Yvonne Clayton, sr. TV producer; Frankie Burwell, sr. assistant producer. Production Outsider Chris Balmond, director; Paul McPadden, producer.
The Best Work You May Never See: McCann NY, Director Christian Breslauer Sound Grande For New York Lottery
McCann New York launched a campaign for the New York Lottery which includes this music video-style spot directed by Christian Breslauer of London Alley. The :30 features a signature song, โSounds Grande,โ as we see our featured music video protagonist get into the lotto spirit thanks to the new GRANDE Scratch-Off Games (up to $3 million in cash prizes, and a chance drawing for one of 100 VIP trips to Billboard Latin Music Week in Miami). The new lotto games were designed by McCann Design, inspired by the colorful storefronts of New York bodegas. [video width="1920" height="1080" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/09/18010750/YNSL3561000H_NYL_SOUNDS-GRANDE_30_ENGLISH.mp4"][/video] Read More