This spot for Walgreens, created via Team WPP, directed by Dante Ariola of MJZ, and edited by Union NY’s Andrea MacArthur and Amanda Perry, offers a delightful dive into the DNA pool. The voiceover asks you to consider the “Incredible Odds” that you would turn out exactly as you have–from that smile, that sneeze and those adorable quirks…to your specific health needs.
That’s why Walgreens packed 100+ years of know-how into MyWalgreens, to offer “a whole different way to wellness.”
The “Incredible Odds” spot is part of Walgreens’ “For the One and Only You” campaign.
Credits
Client Walgreens Agency Team WPP Mel Routhier, chief creative officer; Mike Ackerman, group creative director; Kurt Riemersma, creative director/art director; Matt Ben-Zeev, creative director/copywriter; Amy Turner, executive producer. Production Company MJZ Dante Ariola, director; David Zander, president/exec producer; Eriks Krumins, sr. exec producer; Natalie Hill, producer; Christopher Soos, DP; Quito Cooksey, production designer. Vancouver Production Co. Filmgroup 8 Nathan Milles, exec producer; Oliver Van Beek, producer. Editorial Union NY Andrea MacArthur, Amanda Perry, editors; Tommy Palumbo, Jean Taylor, assistant editors; Susan Motamed, sr. producer; Melissa Lubin, exec producer; Caryn MacLean, managing director/partner. Audio Another Country John Binder, sound designer/mixer; Tim Konn, exec producer; Louise Rider, producer. Finish/Telecine MPC LA Karena Ajamian, exec producer; Michael Gregory, creative director; Susan Harris, sr. producer; Andy Roberts, 2D lead; Mark Gethin, colorist; Diane Valera, color producer. Voice Casting Sound and Fury
This trailer promotes Charge Around The Globe, a new adventure docuseries that follows record-breaking traveler Lexie Limitless on an extraordinary journey to circumnavigate the globe in an electric vehicle--traveling over 30,000 kilometers across six continents, all in pursuit of one world record. The three-part series on Prime Video in the U.K. showcases the capabilities of modern electric vehicles while immersing viewers in the numerous experiences and challenges Lexie encounters throughout her journey. As she navigates various challenges throughout her trip, Charge Around the Globe serves as a testament to the spirit of exploration. Ford, Wieden+Kennedy London and WracK teamed on the series.
The documentary aims to address the primary concern hindering many consumers from transitioning to electric: doubts about the range and capability of electric vehicles. As a 120-year-old brand, Ford looked to its past as inspiration for the switch that’s taking place today. Over a century ago, pioneering explorer Aloha Wanderwell set off from Nice at the age of 16 to become the first woman to drive around the world in a Ford Model T. Now, in 2024, we get to see Lexie, the youngest person to visit every country in the world, take to the wheel of the electric Ford Explorer, reinventing that historic journey for a new generation. Along the way, she meets extraordinary people, navigates difficult terrains, and faces the challenges of a constantly evolving charging infrastructure that puts her to the test.
“Charge Around The Globe has been the ultimate test drive for our new electric Ford Explorer. We took on every kind of weather and road condition and dealt with just about every charging scenario. The journey embodies the true... Read More