Busch/Budweiser.
PRODUCTION CO.
Atlas Pictures, Santa Monica. Adam Massey, director; Barry Parrell, DP; Sharn Stinson, executive producer; Denny Kennedy, producer. Shot on location in Toronto.
AGENCY
Open Minds, Laguna Beach, Calif. Mark Choate, creative director/copywriter; Kevin Van Fleet, executive producer; Powell Michael, associate creative director/art director; Chris D’Amico, art director; Chris Cruttenden, copywriter; Maile Giles, production assistant.
EDITORIAL
MWP Editorial, Santa Monica. Mike Miller, editor; Ed Borneman, assistant editor; Gary Le Vine, executive producer.
POST
Mixin Pixls, Santa Monica. Mark Dennison, Henry online. Encore Santa Monica (now Riot). Bob Festa, colorist.
AUDIO POST
Margarita Mix de Santa Monica. Rocko, mixer.
MUSIC
Ear to Ear, Santa Monica. Brian Banks, composer.
SOUND DESIGN
MWP Editorial. David Frame, sound designer.
THE SPOT
"Lost Dog" opens on a man walking an annoying poodle. He spies a poster advertising a reward to anyone who can find the pictured lost dog-a spotted Dalmatian-with the reward being a Budweiser. Spurred on by the free Bud, the man takes the poodle and decorates it with spots. He presents the canine to the owner of the missing dog, and before the confused owner can protest, the reward-seeker grabs the Bud from the man and exits the premises. In the :30’s final shot, the man with the lost dog opens his door to reveal a crowd of people thirsty for the reward, each with a spotted hound in tow.
Spot broke May 1.
Jury Presidents Named For The One Show 2025
The One Club for Creativity has announced the global creatives from around the world who will serve as jury presidents for The One Show 2025.
These creatives will lead judging for each discipline, and have a vote on the work.
Confirmed One Show 2025 Jury presidents, by discipline, are as follows:
--Brand-Side/In-House: David Lee, CCO, Squarespace, New York
--Branded Entertainment: Malcolm Poynton, Global CCO, Cheil Worldwide, London
--Creative Use of Data, Creative Use of Technology: Nancy Crimi-Lamanna, CCO, FCB Canada, Toronto
--Cultural Driver: Bianca Guimaraes, partner, ECD, Mischief, New York
--Design: Liza Enebeis, creative director, partner, Studio Dumbar/DEPTยฎ, Rotterdam
--Direct Marketing: Vicki Maguire, CCO, Havas London
--Film & Video: Javier Campopiano, global CCO, McCann Worldgroup & McCann Global, Madrid
--Gaming: Taj Reid, global chief experience officer, US CCO, Edelman, New York
--Integrated, Experiential & Immersive: Chris Beresford-Hill, worldwide CCO, BBDO New York
--Fusion Pencil: Walter T. Geer III, CCO, Innovation North America, VML, New York
--Green Pencil: Barbara Humphries, ECD, The Monkeys, Sydney
--Health & Wellness, Pharma: Wendy Lund, chief client officer, WPP, New York
--IP & Product Design: Ronald Ng, global CCO, MRM, New York
--Moving Image Craft & Production: Irene Kugelmann, chief creative officer, DDB Group of Companies Germany, Berlin
--Music & Sound Craft: Joel Simon, CCO, JSM Music, New York
--Out of Home, Print & Promotional: Kainaz Karmakar, CCO, Ogilvy India, Mumbai
--Public Relations: Patricia รvila, regional director for Latin America, รgora, Sรฃo Paulo
--Radio... Read More