Method Studios and Legacy Effects teamed with director Henry Hobson of Furlined on this ambitious trailer for video game Halo 5, out of agency twofifteenmccann.
CreditsVisual Effects/Animation: Method Studios, Los Angeles Gabby Gourrier, EVP, global production; Stephanie Gilgar, exec producer; Pip Malone, producer; Ben Walsh, VFX supervisor; Julie Osborn, coordinator; Ian Holland, 2D lead; Brian Delmonico, compositing supervisor; Brian Burke, CG supervisor; Keith Roberts, animation supervisor. (Toolbox: Maya, MARI, ZBrush, Alembic, Nuke, Houdini, Mantra, Flame) Legacy Effects, San Fernando, Calif. J. Alan Scott, effects supervisor; Blake Bolger, Ian Stevenson, Jesse Gee, key artists; Dave Merritt, Damian Fisher, Michelle Deville, Tracy Roberts, Dave Monzingo, Marilyn Chaney, Greg Smith, John Cherevka, Won Song, Mark Killingsworth, Brian Claus, Mike Williams, Gary Yee, Frank Rydberg, Walter Phelan, Derek Rosengrant, Chris Zega, Mazena Puksto, Tom Ovenshire, Nick Seldon, Jaime Siska, James Springham, AJ Venuto, Jake Roanhaus, Brian Dooley, Chris Grossnickle, art department. Agency: twofifteenmccann, San Francisco; Production: Furlined, Santa Monica, Calif. Henry Hobson, director
Top Spot of the Week: iPhone 16, Director David Shane “Write Smarter” With Apple Intelligence
Created by Apple’s in-house agency and directed by David Shane of production company O Positive, this commercial is one of two which continues the Apple Intelligence campaign for the iPhone 16.
Apple Intelligence is the personal intelligence system that can make users look, feel and be smarter. In the case of this “Write smarter” ad, we meet an office worker who leverages Apple Intelligence on his iPhone 16 Pro to dramatically improve his barely literate email to one that is professional, concise and has a measure of eloquence--much to the surprise and amazement of his boss.
This slice of office life highlights the value of key Apple Intelligence upgrades, including Writing Tools which work wonders with the quality of how one communicates and connects with others.
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