Aaron Stoller of Biscuit Filmworks directed this three-spot comedy campaign for Dollar Shave Club speaking to the relatable habit of letting razors get old and grimy through overuse. Included in the package is “Zeke the Dirtbag Razor,” a filthy, grungy razor character who comes to life in the shower, scaring the man who’s about to shower and then his wife who enters the bathroom.
Coming out from behind the shower curtain is Dollar Shave Club’s founder and CEO Michael Dubin who reprises his role as company spokesman, advising people not to let old razors stick around past their prime. You don’t have to anymore because Dollar Shave Club offers new razors at an affordable price.
CreditsClient/Creative Dollar Shave Club Alec Brownstein, creative director; Matt Orser, art director; Allan Eakin, copywriter. Agency Zebra Linda Rafoss, executive producer; Maggie Dunn, producer. Production Biscuit Filmworks Aaron Stoller, director; Shawn Lacy, managing director; Holly Vega, exec producer. Editorial Cosmo Street Tom Scherma, editor; Marie Mangahas, producer. Postproduction The Mill John Leonti, head of 3D/creative director; Tara Demarco, 2D VFX supervisor; Anastasia von Rahl, VFX producer; Enca Kaul, exec producer.
The Best Work You May Never See: Director Martin Werner Takes A Roller Coaster Ride To The Airport Via Flytoget
To illustrate that Flytoget is the fastest way from town to Oslo Airport, this spot for the express train turns its route into a roller coaster, with one family feeling the full impact of speed on their way to a vacation.
Directed by Martin Werner, produced by production house Bacon (Copenhagen, Oslo, Stockholm) and made with Oslo agency Try, the film is a wonderfully absurd take on the simple value proposition of getting to the airport quickly.
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