In this animated spot, two guys in a “Sniper Tower” underestimate the fun of blowing up something despite there being no military strategic value to do so. The gents think they’re safe until a ship fires on the tower. It seems the aggressors have discovered that despite their being no strategic justification, it’s a hoot to blow things up–underscoring the strategy of being aggressive when playing and competing in the mobile game Boom Beach.
Kirk Kelley of multi-disciplinary animation studio HouseSpecial served as director and creative director on the spot for agency Barton F. Graf 9000.
Credits
Client Supercell Agency Barton F. Graf 9000 Gerry Graf, founder/chief creative officer; Ian Reichenthal, partner/executive creative director; Matty Smith, Joey Ianno, creative directors; Josh Morse, head of integrated production; Cameron Farrell, producer; Sean Staley, strategy director. Production HouseSpecial Kirk Kelley, creative director/director; Lourri Hammack, president/EP; Karly Chambers, line producer; Alan Cook, art director; Cam Williams, editor; Rex Carter, Flame artist; Patrick Van Pelt, technical director; Greg Kyle, animation lead; Karl Richter, VFX lead; Matt Reslier, lighting lead; John Corbett, compositing lead. Audio Heard City Keith Reynaud, audio engineer. Sound Design Trinitite Brian Emrich, sound designer. Music Butter Music & Sound
Comcast and Xfinity have released this short, “Stay Connected to Your Dreams,” to celebrate the November 22 release of Universal Pictures’ feature film Wicked.
Wicked, the untold story of the witches of Oz, based on the generation-defining blockbuster stage musical, stars Cynthia Erivo and Ariana Grande. This short follows their journeys from childhood to present day, where they take on the iconic roles of Elphaba and Glinda, respectively. Along the way, Wicked fans will be delighted by Easter eggs, including props from the film and Broadway show, and will experience emotional, real-life moments featuring the two stars. The short film was unveiled today (11/12) on Erivo and Grande’s social channels and can be viewed across television, social media and on an Xfinity site.
“Stay Connected to Your Dreams,” which is directed by Wicked DP Alice Brooks, ASC (via production house Superprime) in collaboration with Wicked director Jon M. Chu, taps into the power of connection, friendship and achieving your dreams. It begins with Grande and Erivo’s childhoods, and how Wicked fueled their love for music and film. It then moves through their teen years and into adulthood where Grande shared the fateful tweet in 2011 that playing Glinda in Wicked would be her dream role. The short film concludes with the actual footage from the videoconferencing call back in 2021, where both women learned they’ve been cast in the coveted roles of Elphaba and Glinda.
In addition, the short film will be the first-ever 4DX spot shown across the country. Theater-goers will feel the magic of Oz, complete with an immersive cinema experience combining on-screen visuals with synchronized motion seats... Read More
