This anthem “I Train For” spot in Mekanism’s spring campaign for The North Face features ultra runner Hal Koerner, rock climbers Emily Harrington and Daniel Woods, and skier Ingrid Backstrom (all ambassadors for The North Face).
We see these athletes all in action–and in training which is essential for them in order to get into action, pushing personal limits, realizing goals and enjoying the great outdoors.
The commercial debuted April 15 and will run through the end of May on ABC, FX, ESPN, TNT, Spike, Comedy Central, AMC, TBS, USA and more. Additionally, the spot will be hosted on digital and social channels such as YouTube, Spotify, Facebook, Twitter, etc.
Tim Wheeler of Farm League directed “I Train For.”