Psyop teamed up with Finnish game developer Next Games on “The Walking Dead: No Man’s Land,” the cinematic trailer for their upcoming mobile game based on AMC’s critically acclaimed TV series “The Walking Dead.” The trailer premiered at AMC’s The Walking Dead booth at San Diego Comic Con International on July 23rd and has already become an online sensation among fans and gamers alike, with conspiracy theories abounding around Psyop’s latest cinematic.
Developed by Next Games in close collaboration with AMC, the game will feature themes familiar to the TV series, where characters fight for survival in a post-apocalyptic, walker-infested world.
Marie Hyon and Marco Spier of Psyop directed the trailer.
Credits
Client Next Games/The Walking Dead: No Man’s Land Production Psyop Marie Hyon, Marco Spier, directors; Christian Bach, TD; Lucia Grillo, EP; Ryan Mack, Nick Read, producers; Lauren Indovina, Eunice Kim, Anh Vu, designers; Todd Akita, Christian Bach, VFX; Oliver Castle, Bryan Eck, Briana Franceschini, Kwan Au, modelers; Michael Altman, rigger/3D animator; Kwan Au, Oliver Castle, Briana Franceschini, Jonathan Lee, lighters; Ben Chan, storyboard artist; Bo Kim, Tobey Lindback, Danica Parry, Max Kornev, compositors; Joerg Liebold, VFX supervisor. 3D Scanning Another World Studios Music Song: Maggie Greene-”The Parting Glass” Sound Design/Mix Ari Pulkkinen. Editorial Jonathan Vitagliano, editor.
FactSet, a global financial digital platform and enterprise solutions provider, has partnered with Chicago-based creative agency VSA Partners to unveil a second round of spots in its “Not Just the Facts” campaign. The campaign originally launched back in April.
The campaign was built on a core strategic insight: While quality data is critical for financial professionals, facts in isolation provide little value. FactSet’s personalization, data connectivity, open and flexible technology, and dedicated service and support provide the context necessary for the investment community to turn facts into valuable insights--and make the most of them.
The new creative picks up where the previous left off. This time it focuses on a particularly boorish office worker, drolly played by character actor Wyndham Maxwell, who ticks off an encyclopedic list of facts and non sequiturs during business meetings and to the bemusement of his colleagues.
The tongue-in-cheek campaign, which plays more like a perfect-pitch comedy series than a typical B2B commercial effort, is a major departure from financial services industry norm--both in its use of humor and in its humanistic approach. Starting this week, FactSet will roll out 16 unique spots—a combination of :30s, :15s, :06s and nine “shorts”—across multiple channels including digital, streaming and CTV.
This :30, “Dinos,” has an office worker’s relevant reference to dinosaurs spark our boorish colleague who proceeds to utter one irrelevant fact after another about the prehistoric creatures.
The Los Angeles–based Docter Twins (Matthew and Jason Docter) directed the original campaign and this new humorous work through their production company, Thinking Machine. The identical twin... Read More
